Brixx Wood Fired Pizza vs Persona Wood Fired Pizzeria Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Brixx Wood Fired Pizza vs Persona Wood Fired Pizzeria including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Brixx Wood Fired Pizza Franchise
Persona Wood Fired Pizzeria Franchise
Investment $793,988 - $1,298,198$242,650 - $506,600
Franchise Fee $25,000 - $40,000$25,000 - $35,000
Royalty Fee -6%
Advertising Fee -2%
Year Founded 19982012
Year Franchised 20072014
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Brixx Wood Fired Pizza Franchise
Persona Wood Fired Pizzeria Franchise
Experience --

Financing Options
 
Brixx Wood Fired Pizza Franchise
Persona Wood Fired Pizzeria Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Brixx Wood Fired Pizza Franchise
Persona Wood Fired Pizzeria Franchise
Training * Comprehensive training * Refresher training * Field training * Sales and marketing training * Administration and reporting training-
Support # Scheduled visits from field representatives # Direct phone support from home office # Newsletter and updates # System-wide meetings and conferences tailored to your needs-
Marketing * Brand guide and on-line tool kit for fully * realizing the power of the Brixx brand Promotional strategies * Website customized for your location * Library of promotional materials, including ads, direct mailers, flyers, radio and television commercials and more * Marketing, advertising and public relations guidance * Promotion through corporate website * Benefit of system-wide contests and promotions -
Operations --

Expansion Plans
 
Brixx Wood Fired Pizza Franchise
Persona Wood Fired Pizzeria Franchise
US Expansion --
Canada Expansion --
International Expansion --

Company Overviews

About Brixx Wood Fired Pizza

There's a good reason why both customers and entrepreneurs are so fired up about Brixx Wood Fired Pizza. The key to Brixx Wood Fired Pizza's success is pizza, pastas, sandwiches and salads with fresh, healthy ingredients and distinctive flavors. And, owners benefit from a manageable menu, cross-use of ingredients, streamlined operations and a business designed to provide a better lifestyle. The first Brixx Wood Fired Pizza opened in 1998 in Charlotte, NC's historic Dilworth neighborhood. In the years since, the philosophy of casual dining without hassle has made dough. Lots of dough. Now Brixx Wood Fired Pizza is offering you a chance to get a slice of the success. For more information on franchise opportunities, e-mail [email protected].

The total investment necessary to begin operation of a Brixx Wood Fired Pizza restaurant is $793,998 to $1,258,198. This includes from $40,000 that must be paid to the franchisor or its affiliates. Entering into an area development agreement will grant you the right to develop all Brixx franchises within a defined area.
The total initial investment necessary to purchase an Area Development Agreement for 3 units with the cost of opening the initial unit ranges from $833,998 to $1,298,198, which includes $80,000 that must be paid to the franchisor or its affiliates. Additionally, for each additional unit, you will incur the expense associated with the additional unit.





About Persona Wood Fired Pizzeria

Persona Wood Fired Pizzeria is the only "Create Your Own" concept of its kind that was developed by two Chefs - one classically trained and the other an Italian Pizzaiolo and World Pizza Champion. Persona's exceptional quality starts with our fresh and extremely high quality ingredients. We craft an authentic Neapolitan pizza from imported "00" flour imported from Naples, Italy. The vine ripe plum tomatoes grown for our tomato sauce are sourced from the San Joaquin Valley. Our hand-made meatballs, sausage and sauces have all won gold medal acclaim worldwide, and we think your taste buds will agree. You can choose from one of our chef inspired specialty pizzas or create your own with over 30 toppings to choose from. Our expert pizza makers will create your pizza just the way you like it. Your imagination and creativity is the only limit! Once your pizza assembly is complete, we bake it in one of our imported Italian Marra Forni wood fired ovens. At 800 degrees, 90 seconds is all it takes to produce a pizza that is crispy and chewy in the Neapolitan tradition. Craving something from the garden? Our freshly tossed salads are a great complement to your wood fired pizza. Our award- winning dressings are all made from scratch. Complete your experience with our rich gelato hand-made locally by an Austrian-trained gelato chef.