Fulton Market Burger Company vs Lick's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Fulton Market Burger Company vs Lick's including start-up costs and fees, business experience requirements, training & support and financing options.

Company Overviews

About Fulton Market Burger Company

As an effective business operator, you wish to minimize risk and maximize profit. That is exactly what successful franchising is all about. Franchised businesses have a higher success rate than independent businesses. This is a fact. It is generally accepted that an estimated 40% of all non-franchised businesses do not make it to the end of their first year of operation, and 80% will fail within their first five years of operation. And even the 20% that do manage to survive are not safe, as 90% of them will fail within the next five years. In most cases this is not due to lack of revenues and its mostly based on lack of experience, support and management skills. By joining a Franchise, franchisees can benefit from the Brand marketing, purchasing power and management expertise offered by well-established franchisors. This is particularly attractive to those persons entering the highly competitive food service industry for the first time. As a result of the positive interaction between franchisee and franchisor, our restaurant owner/operators are much more likely to be financially successful than were they to enter the industry as independent restaurateurs.

About Lick's

Opportunities exist for highly motivated, energetic individuals with excellent people skills and the ability to communicate enthusiasm, who share our passion for success and commitment to quality. Get the Lick's Advantage! Lick's offers a "turnkey operation", planning, design, & construction, training, hiring, training of staff, pre-opening assistance, on going support and guidance, operating manuals, recipes and menus, accounting services, purchasing, advertising and promotion. Lick's will assist you with site selection and lease negotiations, and will provide all the necessary planning, design and construction of your store. Lick's provides an extensive, mandatory training program complete with comprehensive manuals for all potential franchisees. Before you open, you will be provided advice and assistance in the hiring and training of required staff and a trained Lick's representative will spend a minimum of four weeks with you at your store to assist in the set up and opening operations. Following this, Licks will provide any and all necessary supervision, consultation and assistance as determined by the Lick's Inspection and support program. You will automatically become a part of the centrally controlled Lick's supply system for food, beverages, paper and other supplies. Lick's also administers a central advertising and promotion fund for highly efficient, cost effective marketing programs and in-store promotions. Lick's is now aggressively developing franchise locations in Ontario and Master Franchise opportunities outside the Ontario Region.