Fulton Market Burger Company vs Smashburger Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Fulton Market Burger Company vs Smashburger including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Fulton Market Burger Company Franchise
Smashburger Franchise
Investment $275,000 - $405,000$743,130 - $1,404,535
Franchise Fee $15,000$40,000
Royalty Fee 4%5 - 6%
Advertising Fee 2%2%
Year Founded 19992007
Year Franchised 20042008
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee -none


Business Experience Requirements
 
Fulton Market Burger Company Franchise
Smashburger Franchise
Experience -Smashburger (Smashburger Franchising LLC) is seeking multi-unit development partners domestically and internationally. To be considered, individuals or partnerships must meet the following minimum criteria: *Demonstrated enthusiasm, drive, and passion and a proven record of success in the restaurant industry *Five years multi-unit restaurant management experience as an owner and/or operator *Experience operating a minimum business of 10 or more units *Minimum financial net worth of $2 million and liquidity of $500,000 *Typical development agreement commitment of 5-20 units *Operating, real estate and trade area experience in development territory *Dedicated support team for Smashburger *Ability to obtain a liquor license (where applicable)

Financing Options
 
Fulton Market Burger Company Franchise
Smashburger Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Fulton Market Burger Company Franchise
Smashburger Franchise
Training --
Support -Real Estate and Site Selection Lease Approval Pre-opening Management Training Vendors and Equipment Store Opening Support Information Technology Marketing and Public Relations Operations Support Purchasing and Distribution
Marketing --
Operations --

Expansion Plans
 
Fulton Market Burger Company Franchise
Smashburger Franchise
US Expansion --
Canada Expansion --
International Expansion --

Company Overviews

About Fulton Market Burger Company

As an effective business operator, you wish to minimize risk and maximize profit. That is exactly what successful franchising is all about. Franchised businesses have a higher success rate than independent businesses. This is a fact. It is generally accepted that an estimated 40% of all non-franchised businesses do not make it to the end of their first year of operation, and 80% will fail within their first five years of operation. And even the 20% that do manage to survive are not safe, as 90% of them will fail within the next five years. In most cases this is not due to lack of revenues and its mostly based on lack of experience, support and management skills. By joining a Franchise, franchisees can benefit from the Brand marketing, purchasing power and management expertise offered by well-established franchisors. This is particularly attractive to those persons entering the highly competitive food service industry for the first time. As a result of the positive interaction between franchisee and franchisor, our restaurant owner/operators are much more likely to be financially successful than were they to enter the industry as independent restaurateurs.

About Smashburger

Spread the Burger Love and Become a Smashburger Franchisee Today Smashburger franchisees are proven multi-unit operators, leaders in the industry whose energy, passion and entrepreneurial spirit fuel an eagerness to feed hungry burger lovers. To be every city's favorite burger place, Smashburger chooses only the best people to be Smashburger franchisees. Our franchise partners are committed to setting a new standard of guest experience. From the taste of the food, to the speed and accuracy of the order, the power of our people to make decisions, the friendly face at the counter and the cleanliness of the restaurant, our Smashburger franchise partners proudly strive to deliver a great guest experience in every restaurant, every time. Together the Smashburger corporate team and the Smashburger franchisees will quickly make Smashburger every city's favorite burger place. The Smashburger corporate team is dedicated to ensuring the success of the Smashburger franchisees so Smashburger can become every city's favorite burger place. The Smashburger corporate team has a variety of backgrounds, including operations, real estate, marketing, public relations, human resources, purchasing and information technology. The Smashburger team specializes in helping Smashburger franchisees during pre-opening, grand opening and provides on-going support. Smashburger succeeds if our franchisees succeed, and we are committed to your success!
The Smashburger team will provide you with the systems, resources and support you need to operate your business successfully.

The total investment necessary to begin operation of a Smashburger Restaurant is estimated to be $743,130 to $1,404,535. This includes $41,500 to $71,500 that must be paid to franchisor or its affiliates. If we grant you area development rights, the total investment necessary to acquire these rights is estimated to be $20,000 to $480,000 (based on a standard 2 to 25 restaurant development deal, determined by multiplying $20,000 by the total number of restaurants you agree to develop, less one), all of which must be paid to franchisor or its affiliates.