Kidz On The Go vs Planet Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Kidz On The Go vs Planet Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Kidz On The Go Franchise
Planet Fitness Franchise
Investment $100,000 - $125,000$968,100 - $4,113,000
Franchise Fee $25,000$20,000
Royalty Fee 7%7% of Gross Membership Fees
Advertising Fee -9%
Year Founded 19931992
Year Franchised 20072003
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements
 
Kidz On The Go Franchise
Planet Fitness Franchise
Experience --

Financing Options
 
Kidz On The Go Franchise
Planet Fitness Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/-No/No
Start-up Costs -/-No/No
Equipment -/-No/Yes
Inventory -/-No/No
Receivables -/-No/No
Payroll -/-No/No

Training & Support
 
Kidz On The Go Franchise
Planet Fitness Franchise
Training You can count on all the training and on-going support you'll need to succeed.* Available at headquarters: 2 weeks * At franchisee's location: as needed
Support -* Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing -* Co-op advertising * Ad slicks * Regional advertising
Operations Superior Business Model � You manage Kidz On The Go� from home, but you offer programs at existing facilities (Childcare Centers, Pre-Schools, Public and Private Elementary Schools, Camps, Special Events, Private Parties, etc.). This means that you are offering an additional service to someone else's established customer base. Kidz On The Go� is attractive to them because you offer a unique mobile, complimentary, turn-key enrichment program. For you, overhead is low because you use their facility, and your "customers" are already in place. * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans
 
Kidz On The Go Franchise
Planet Fitness Franchise
US Expansion -Yes
Canada Expansion --
International Expansion --

Company Overviews

About Kidz On The Go

If you enjoy making children healthy and happy, and you are excited about growing your own business, a Kidz On The Go� franchise may be right for you! Rapidly Growing Demand - There are many key social and economic forces causing the market potential for Kidz On The Go� to expand quickly: Working Families - With both parents working in most families and a growing number of single parent households, some 70% of kids are in childcare or before and after school programs all day long. Inactive Children - Every year our children spend more time watching TV, playing video games and interacting with computers. Physical Education classes are being rapidly eliminated from many School curriculums. Studies have shown that this inactivity is the primary reason child obesity has tripled in the last 30 years. This in turn causes many medical and self-image problems, not the least of which is unhealthy lifestyle habits that last a lifetime. More and more parents and educators are aware of these risks and are searching for programs that will keep children active and help build positive attitudes and confidence about fitness and sports in general. Home-based (no store front or facility required) No teaching or fitness experience required Low start-up and low overhead costs Rapid growth market $28 Billion Children's Service Industry Child Obesity on the go Kidz On The Go� the right place at the right time Highly unique and proven business model Strong training and on-going support Protected geographic territories If you enjoy working with children, and you are excited about owning your own business, a Kidz On The Go� franchise may be right for you! When you get on the go with Kidz On The Go�, you are associating with a company that is reaching out to young children in a very special and unique way. We are also increasing awareness of the value and importance of Fitness and developing healthy, active habits for the "Mind/Body Connection" for children in the new millennium. Unlimited Marketing Opportunities Day Care Centers Pre-schools Camps Parks & Recreation Departments Birthday Parties Festivals Special Events Company Picnics Service Clubs (Moose, Elk, etc.) Colleges/Universities with child care programs Play Centers YMCA's - programs and child care Recreation Centers Clubhouses (community & private) Children's Toy Stores Fitness Centers Weight Loss Centers Hospitals Military Bases Corporate Child Care Gymnastic Centers Any Teaching or Tutoring Locations Ice/Roller Skating Rinks Church Childcare Church Mothers' Day-Out Programs Children's Museums

About Planet Fitness

Planet Fitness got its start in 1992 when Michael Grondahl acquired a struggling gym. He reduced membership prices to compete against better-known brands and focused on serving occasional or first-time gym users. Every Planet Fitness location holds a pizza night for members once a month, as well as a bagel morning, and Tootsie Rolls are available at all times.
Planet Fitness strives to promote health in a respectful atmosphere. For over a decade, Planet Fitness has gone to great lengths to provide its members with a friendly space to work out. We call it the Judgment Free Zone. We discourage weight dropping and obnoxious grunting so you can focus on your own workout and not the person next to you.

The total investment necessary to begin operation of a single Planet Fitness facility ranges from $968,100 to $3,072,000 if you finance your equipment.
This includes $48,000 to $297,000 that must be paid to the franchisor or its affiliate.
If you choose to purchase your equipment, the total investment necessary to begin operation of a single Planet Fitness facility ranges from $1,500,000 to $4,113,000.
This includes $295,000 to $912,000 that must be paid to the franchisor or its affiliate.
These estimated initial investment ranges also apply to each location that you develop under the Area Development Agreement (plus the Area Development Fee you pay at the time you sign the Area Development Agreement). If you sign an Area Development Agreement, you must develop one or more Planet Fitness facilities, and you will pay an Area Development Fee of $10,000 per planned location (paid in full when you sign the Area Development Agreement) in addition to the then-current initial franchise fee due for each location at the time the Franchise Agreement for that location is signed.

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