Great American BackRub vs Elements Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Great American BackRub vs Elements including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Great American BackRub Franchise
Elements Franchise
Investment $100,000 - $150,000$251,950 - $491,350
Franchise Fee $37,000$39,900
Royalty Fee 6%6%
Advertising Fee -2%
Year Founded 19982000
Year Franchised 19982006
Term Of Agreement 5 years10
Term Of Agreement 5 years10
Renewal Fee --


Business Experience Requirements

 
Great American BackRub Franchise
Elements Franchise
Experience --

Financing Options

 
Great American BackRub Franchise
Elements Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/Yes
Start-up Costs -/--/Yes
Equipment -/--/Yes
Inventory -/--/Yes
Receivables -/--/Yes
Payroll -/--/Yes

Training & Support

 
Great American BackRub Franchise
Elements Franchise
Training All new franchisees must attend and successfully complete the 5-day franchisee-training program at specified GABR Canada facilities. Classroom Training: 54.5 hours
Support -Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Site Selection Franchisee Intranet Platform
Marketing -Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing
Operations --

Expansion Plans

 
Great American BackRub Franchise
Elements Franchise
US Expansion -Yes
Canada Expansion --
International Expansion --

Company Overviews

About Great American BackRub

The Great American Backrub is a reliable and reputable provider of on-site Massage Therapy services in Toronto. We have been in business since June 1998 and have 8 stores in the Greater Toronto area. Our stores are all located in prime shopping malls.

About Elements

When simplicity is the essence of your business model, clients and owners benefit. Clients want a predictably wonderful experience with every visit. And you want a business that takes the guesswork out of daily operations, so you can focus on growth and creating a solid, profitable enterprise that will thrive for years to come. At Elements Massage® we’re working to achieve both with impressive results.

As an Elements Massage® franchisee, you’ll be part of a vibrant and fast-growing segment of the wellness arena, buoyed by training and systems that will support your growth and help you stand out in your market.

- Recurring Revenue
    Applicable to just a handful of lucky businesses, recurring membership models foster a steady revenue stream. Unlike with gym or weight-loss memberships, there’s nothing stopping clients from sticking to the program.
- Exceptional Training & Systems
    From the training you’ll receive at Franchise University to the systems that inform virtually every aspect of your business - marketing, finance, operations, client and talent acquisition - you’ll rely on proven methods designed to streamline efficiencies in all areas.
- Coveted Spot in the Wellness Community
    As a natural partner to the expanding health and wellness industry, you’ll find a wealth of referral opportunities that will benefit your clients, your community, and your own bottom line. It’s the perfect time to secure your place in what some observers are calling “the next trillion dollar industry.”

The total investment necessary to begin operation of an Elements Massage studio ranges from $251,950 to $491,350. This includes $74,024 to $85,521 that you must pay to the franchisor or its affiliates.
The total investment necessary under the Area Development Agreement is estimated to be $79,800 (for a 2-studio commitment) to $299,000 (for a 10-studio commitment). This entire amount must be paid to the franchisor.

Veteran Incentives   20% off franchise or development fee

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#456 in Franchise 500 for 2020.
#371 in Franchise 500 for 2021.