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Below is an in-depth analysis and side-by-side comparison of ASP-America's Swimming Pool Company vs The Little Black Book for every busy woman including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $101,089 - $138,344 | $21,400 - $46,300 |
Franchise Fee | $35,000 - $58,000 | $12,000 - $22,000 |
Royalty Fee | 8 - 4% | Varies |
Advertising Fee | 1% | - |
Year Founded | 2001 | 1999 |
Year Franchised | 2005 | 2003 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | - | 50% of then-current fran. fee |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/Yes | No/No |
Start-up Costs | -/Yes | No/No |
Equipment | -/Yes | No/No |
Inventory | -/Yes | No/No |
Receivables | -/Yes | No/No |
Payroll | -/Yes | No/No |
Training & Support |
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Training | On-The-Job Training: 64 hours Classroom Training: 32 hours Additional Training: Regional training | Available at headquarters: 10 days |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | * Franchise can be run from home
* 20% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | * Franchise can be run from home * 12.5% of all franchisees own more than one unit * Number of employees needed to run franchised unit: 2 - 5 * Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | - | - |
International Expansion | - | - |
NO LONGER FRANCHISING