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Below is an in-depth analysis and side-by-side comparison of The HomeMag vs SENIOR Magazine including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $250,000 - $350,000 | $44,200 - $56,000 |
Franchise Fee | $30,000 - $100,000 | $30,000 |
Royalty Fee | 6% | - |
Advertising Fee | - | - |
Year Founded | 2002 | - |
Year Franchised | 2006 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | The Ideal Candidate Will Have * Strong Business and/or business-to-business sales experience * Desire and Talent to lead an Effective and Productive Team * Working and Applicable Knowledge of your Desired Market * A Full-time Commitment to your Success * The Commitment to follow our very Successful and Proven Systems | management, personnel development, and sales skills |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | No publishing experience is required; we train your entire team at our Franchise Support Center and in your Protected Market. We even help you hire your personnel and find the right office space. | Each new franchise owner is required to attend a 3 day training program at the SENIOR Magazine Support Center in Colorado Springs, CO and a minimum of 2 days in your exclusive territory. |
Support | Vendors are in Place � your Printers are pre-negotiated with nationally managed pricing and Quality Control. The US Postal Service is ready with your National Account status and pre-arranged postal discounts. All other Vendors including Call-Tracking, CRM/SFA system, Residential List, and a few others are in place, pre-negotiated, and waiting for you. We're involved with you from day one throughout the life of your magazine. From the initial training to your first issue and throughout every magazine thereafter, we'll be involved along the way. Our industry leading support team works with you to ensure that every Ad is created to generate leads � every Issue. Our job is to Support your efforts, and that includes keeping you on task toward producing the biggest and best magazine possible month after month. We develop marketing collateral, your web presence, digital magazines, new-hire and personnel management techniques, and we also work and refine your mailing lists, your call-tracking system, and provide regularly scheduled email campaigns on your behalf � to name a few. | - |
Marketing | - | - |
Operations | - | You service your clients and we publish your magazine. We provide you with all the tools necessary to identify potential clients and sell ads. We provide the templates, design your ads, layout the articles and magazine, provide the cover story, print your magazine, and have it mailed to your reader list. By keeping all of the design and publishing in house, we maintain the high quality standards SENIOR Magazine demands throughout all markets. |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | - | - |
International Expansion | - | - |
The name has been changed to LIVING WELL Magazine