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Updated RecentlyInsomnia Cookies vs Ben's Soft Pretzels Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Insomnia Cookies vs Ben's Soft Pretzels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $65,600 - $111,400 | $107,200 - $339,500 |
| Franchise Fee | $25,000 | $30,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | - | 1.5% |
| Year Founded | 2002 | 2008 |
| Year Franchised | 2006 | 2013 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/Yes |
| Start-up Costs | No/No | -/Yes |
| Equipment | No/No | -/Yes |
| Inventory | No/No | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | - | As a Franchise Partner, you will receive many different forms of hands-on training. We focus on teaching you how to run your business, as well as, how to make our legendary Ben's Soft Pretzel products. We are here to help you every step of the way. * 101 Training (3-Days at Ben's Soft Pretzels University): We walk you through all of the important aspects of starting and managing a successful business. * Reality Training (5-Days at Ben's Soft Pretzels University). In this training we show you everything you need to know about making our delicious pretzel products. * In-Store Training (6-Days). We send a Pretzel Professor to your bakery for 6 days when you open your store to help train your staff in the art of perfect pretzel making. * On-Going Training. We offer multiple training opportunities throughout the year for both Franchise Partners and Bakery Managers. We also offer monthly Franchise Partners conference calls, an online forum, and weekly newsletter to keep you up-to-date with the latest happenings surrounding our business. |
| Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Here at Ben's Soft Pretzels we are fortunate to have a brand that customers L-O-V-E. Our easy-to-follow marketing programs allow franchise partners to focus their marketing efforts locally. We assist you in turning customers into raving pretzel-loving fans. From announcing the opening of your bakery, to planning your Grand Opening, to growing your brand online, we help our franchise partners every step of the way. We come along side you to create a finely-tuned marketing plan to connect with customers, influencers and community leaders near your bakery. Throughout the year we offer ongoing marketing training to keep up to speed with the most effective marketing tools and tactics. |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Insomnia Cookies
NO LONGER FRANCHISING
Insomnia Cookies is expanding! We have expanded into numerous new markets in the last few years and are looking for qualified franchisees to help grow with our collegiate brand. Our franchisees are our partners and will be provided with the direct support of our core executive team. We pride ourselves on close communication with our partners and will work diligently to extend our knowledge and support to our franchised locations.
Insomnia Cookies is a quickly extending late-night bread kitchen idea with workplaces in both New York and Philadelphia. Established in a school apartment in 2003 at the University of Pennsylvania, by then understudy, Seth Berkowitz, Insomnia Cookies has been nourishing the unquenchable yearning of its fans from that point onward. The organization represents considerable authority in conveying warm, delightful treats ideal to the entryways of people and organizations alike. Whether you're nourishing a desire or a group, Insomnia Cookies' offerings of treats, brownies, treat cakes, frozen yogurt and even chilly drain, has you secured.
About Ben's Soft Pretzels