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Below is an in-depth analysis and side-by-side comparison of Johnnie's Pizza vs Johnny Brusco's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $112,200 - $537,500 | $303,200 - $770,000 |
Franchise Fee | $30,000 | $30,000 |
Royalty Fee | 6% | 4-5% |
Advertising Fee | - | 2% |
Year Founded | 1984 | 1977 |
Year Franchised | 2005 | 1995 |
Term Of Agreement | 10 years | 10 years +10 |
Term Of Agreement | 10 years | 10 years +10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | * Available at headquarters: 1 week * At franchisee's location: 2 weeks | 1. Atlanta, GA 4 Weeks minimum 2. Memphis, TN 4 Weeks minimum 3. Dallas, TX 4 Weeks minimum |
Support | - | Central Purchasing Field Operation Evaluation Field Training Initial Store Opening Inventory Control Regional or National Meetings 800 Telephone Hotline: |
Marketing | - | - |
Operations | - | Average Number of Employees: 8 Full-time, 8 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | Yes | - |
At 16 years old, Bruce Jackson was flipping pizza at the original Johnny’s Pizza in Manlius, New York. He loved the business: serving piping hot pizza - always made with fresh, authentic ingredients - to happy customers, sitting down with the locals on a Friday night for a slice, or feeding the high school football team after a win. He saw opportunity. And he wanted to build his own. Most of our franchise operators are familiar with the feeling.
In three short years, Bruce opened a Johnny’s Pizza just off the Syracuse University campus with Johnny’s younger brother Rosario. After six years of success there, Bruce and a new business partner, Scott Allen, were ready for a move to warmer weather! Atlanta, Georgia is where they landed.
In 1977, Bruce and Scott wrote "Now Open” on a pizza box, stuck it in the front window of their storefront in Atlanta, and started selling pizza. One year later, they opened a second store. As entrepreneurs, they saw bigger potential in the brand and the business model they’d so carefully fine-tuned. In 1994, they officially began to franchise. In 2003, we needed a unique name to operate on a national level. So we gave Johnny a last name, and Johnny Brusco’s Pizza was born!
Now a new generation of leadership is guiding Johnny’s Pizza into the future. Bruce’s son, Luke, is expanding the business across the southeast and focusing on growth in dine-in, delivery and online ordering segments. We’re also focusing on ways to increase individual store volume growth, including new seasonal menu offerings and an expanded craft beer selection.