Magic Wok vs KEO Asian Cuisine Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Magic Wok vs KEO Asian Cuisine including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Magic Wok Franchise
KEO Asian Cuisine Franchise
Investment $95,000 - $150,000$221,500 - $425,000
Franchise Fee $12,500$25,000
Royalty Fee 5%6%
Advertising Fee 3%-
Year Founded 19832007
Year Franchised 19912009
Term Of Agreement 10 years +1010 years
Term Of Agreement 10 years +1010 years
Renewal Fee --


Business Experience Requirements

 
Magic Wok Franchise
KEO Asian Cuisine Franchise
Experience --

Financing Options

 
Magic Wok Franchise
KEO Asian Cuisine Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
Magic Wok Franchise
KEO Asian Cuisine Franchise
Training Toledo, OH 3-4 Weeks-
Support Field Operation Evaluation

Field Training

Initial Store Opening

Inventory Control

Regional or National Meetings

800 Telephone Hotline

-
Marketing --
Operations Average Number of Employees: 2 Full-time, 8 Part-time

Passive Ownership: Allowed, But Discouraged

-

Expansion Plans

 
Magic Wok Franchise
KEO Asian Cuisine Franchise
US Expansion Yes-
Canada Expansion --
International Expansion Yes-

Company Overviews

About Magic Wok

Quick-service, made-to-order, hot oriental concept. Stand alone, mall, drive-thru, delivery, school lunch and other non-traditional operations. Low barrier to entry, high return on investment. Domestic and international.

About KEO Asian Cuisine

Keo Restaurant fuses traditional wok cooking with an ultramodern ambiance characteristic of only the most fashionable New York City restaurants. Thus, you can bring the classiest upscale scene to your local area. Never before has there been a place that takes traditional Asian recipes that before were only found in little-known "mom and pop" Thai eateries and transfers them to a clean, modern environment. Keo resonates a feeling of sophistication and style that envelop all the senses. You can touch the smooth limestone bar and grainy texture of the menus, taste the amazingly flavorful Asian food, and see the clean lines of design in the furnishings. The Keo Restaurant awards its patrons a place to awaken all of their senses. The Asian population is the fastest growing racial/ethnic group in the United States. As that segment of our population grows, so will the demand for south east Asian flavors. In addition to the multicultural influence on Asian cuisine, today's savvy palates demand more choices made from fresh ingredients at reasonable prices. Technomic top 500 for 2008 show the asian segment leading the growth at a rate of 9.3%. Again In 2009 the Asian subsegment was the only full service restaurant category to show growth. Be a part of the growth and join the KEO team.