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Below is an in-depth analysis and side-by-side comparison of Mamma Ilardo's vs Firo Fire Kissed Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $175,000 - $320,000 | $454,000 - $1,515,000 |
Franchise Fee | N/A | $30,000 |
Royalty Fee | - | 5% |
Advertising Fee | - | - |
Year Founded | 1976 | 2014 |
Year Franchised | 1984 | 2017 |
Term Of Agreement | 10 years +10 | - |
Term Of Agreement | 10 years +10 | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | Must have a net worth of $900,000 with strong credit. You and your partners must have a minimum liquidity of $250,000 per restaurant to be developed. This includes anything besides home equity that can be converted to cash within 30 days. Retirement accounts such as an IRA or 401 (k) can be considered. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | Corporate Office and Stores in Baltimore, MD 3 Days to 3 Weeks | 3 weeks training program for 2 individuals at our Lawton facility |
Support | Central Purchasing Field Operation Evaluation Field Training Initial Store Opening Inventory Control Franchisee Newsletter Regional or National Meetings | You get access to our brand, recipes & procedures, vendors, training, store build-out & trade dress, website, social media, online ordering, gift card program, etc. Most importantly, you get to be a part of a dynamic organization that is dedicated to serving custom-built, artisanal pizza in a completely new way. This is a top franchising opportunity you need to take advantage of. 5 days of opening support PR and grand opening support Ongoing field visits and franchisor support |
Marketing | - | - |
Operations | Average Number of Employees: 8 Full-time, 10 Part-time Passive Ownership: Allowed, But Discouraged | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | Yes | - |
At mamma ilardo's, we have designed 3 ways to do business with our company: our Licensing Program, our Product Distribution Agreement (PDA) and our Express Pizza Co-Branding Program. The links above will give you more detailed information about each option and allow you to identify how mamma ilardo's products can meet your specific needs. For those programs that require a license fee, it is an investment in mamma ilardo's that enables us to continue the development of our programs and our brand. The on-going royalty fee supports our system and allows for development and refinement in various areas including products, equipment, quality controls, operations, marketing and training that we feel will be of benefit and value to the operator.
Our visionary founder assembled a group of recognized restaurant experts
and partnered with internationally renowned chefs to create an
exceptional dining experience at a concept that is uniquely special, but
still replicable. Now, Firo is bringing it’s fire kissed pizza to other
parts of the country through the Firo Fire Kissed Pizza franchise
program. Now is your chance to own a piece of the pie with your own Firo
Fire Kissed Pizza restaurant.
As we set our sights on growing this exceptional concept, it’s good to
know the pizza restaurant industry earns annual revenue of $39 billion
in sales and expected to increase. According to the USDA about one in
eight Americans consume pizza on any given day. There is no doubt that
Americans love their pizzas and savvy business entrepreneurs will love
our franchise program.Next comes the main ingredient, training. You and your managers will
be thoroughly trained at headquarters in Lawton, Oklahoma. The Firo team
will lead you through both classroom and on-the-job training. In the
classroom, some of the topics that will be covered are guest service,
kitchen and food prep steps, inventory, accounting procedures,
management techniques, use of software systems, and much more.