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Below is an in-depth analysis and side-by-side comparison of The Wine Loft vs Arooga's Grille House & Sports Bar including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $75,000 - And Up | $1,277,000 - $3,629,250 |
Franchise Fee | $55,000 | $49,500 |
Royalty Fee | 4% | 5% |
Advertising Fee | 1% | 1% |
Year Founded | 2003 | 2008 |
Year Franchised | 2006 | 2013 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/Yes |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | Two weeks of training is to be conducted in one of our training stores and Two weeks of training will be conducted at your location by our Certified Trainer Comprehensive four step Training Program provides Franchisees’ Service staff to receive an on-line certification. The University Program also has several Advanced Training Portals for the Franchisees to challenge its staff to further develop wine knowledge | *Guidance in securing a liquor license *Pre opening assistance *Operational & management tools *Marketing, promotions, and public relations *Preparation of all Arooga's menu items *Quality and food portion control *Complete equipment lists & specifications *Pre-approved suppliers *Certified Training Program *Tips on effective hiring of personnel and management *Coverage and food inventory management *Assistance using our integrated online sales, inventory, and accounting software *Cleanliness, organization, and sanitation standards *Execution of opening and closing management function On-The-Job Training: 40 hours Classroom Training: 120 hours |
Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations | - | Each franchise must have one person with restaurant management experience with alcohol sales. |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | - | - |
International Expansion | - | - |
The Wine Loft's chic modern decor and relaxing ambiance promote memorable experiences that turn customers into life-long partners. The first Wine Loft opened in New Orleans in March of 2003. In an effort to share its success, Doyle International decided to allow others to enjoy ownership opportunities of the brand. In 2006, the first Wine Loft franchise opened with incredible success. By early 2012, we expect to have 15 franchises and 7 corporate-owned locations across the country. Our goal was to create a relaxing atmosphere where people could get together and enjoy a great food and wine experience. To that effect, we combined wine, spirits, beer and sophisticated cuisine with efficient, friendly service. This thoughtful combination would ideally facilitate positive and memorable social interactions between our guests, making them long to return. TARGET MARKET Our target market and most loyal demographic segment consists of females aged 25-50 years. The Wine Loft enjoys great synergy with upscale restaurants, spas, salons, and women’s retailers and boutiques; it is also a popular destination for private and corporate events. FLEXIBILITY Our concept has the flexibility to afford each site the ability to develop its own unique design footprint. DESIRABLE LOCATIONS The following features have proven to be our best achievers: * Historic building with "loft" architectural features, exposed brick, high ceilings, wooden posts/beams * Street level of residential, hotel and office properties * End cap or pad site locations of high-end strip centers * Centers with unique architectural features * Lifestyle centers * Traditional neighborhood developments SIZE * 2,500 to 4,000 square feet. * Must have minimum 18-foot ceilings (desired height for mezzanine). * Adjacent outdoor patio area(s) totaling no less than 1,000 square feet
Arooga's Grille House & Sports Bar is an innovative full-service casual restaurant and bar with a sports and entertainment focus that combines exceptional food and beverages, with unique concepts, and proprietary operational strategies. Arooga's Grille House & Sports Bar was founded in July 2008, and currently operates nine corporate locations in Central Pennsylvania. Now, its founders are taking the “unique sports and entertainment restaurant & bar” concept national and are offering franchising opportunities to qualified single and multi-unit candidates. For more information, please contact Keith Swade, at [email protected] or (215) 450-9388
Seeking new franchise units throughout the U.S.,
Asia, Australia/New Zealand, Canada, Europe (Eastern), Middle East, Mexico, Europe (Western)