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Below is an in-depth analysis and side-by-side comparison of Rosati's Pizza vs Pieology including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $136,200 - $1,241,000 | $458,500 - $874,500 |
Franchise Fee | $30,000 | $25,000 |
Royalty Fee | 5% | - |
Advertising Fee | - | - |
Year Founded | 1964 | 2010 |
Year Franchised | 2006 | 2012 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/Yes | -/- |
Start-up Costs | -/Yes | -/- |
Equipment | -/Yes | -/- |
Inventory | -/Yes | -/- |
Receivables | -/Yes | -/- |
Payroll | -/Yes | -/- |
Training & Support |
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Training | A successful operation depends on hiring, training and retaining quality employees and management personnel. As part of the Rosati's Pizza Franchise Program we have designed a comprehensive training system for franchise owners and operators based on proven standards and guidelines developed over the years by Rosati's. Prior to the opening of your store, initial training will take place in one of our locations in addition to classroom training in our corporate office. With the exception of personal costs, transportation and lodging, your training expenses are included in the Franchise fee. On-The-Job Training: 292 hours Classroom Training: 6 hours | - |
Support | Our franchise consultants, working under the Director of Operations, maintain constant communication with all franchisees. You will receive operating and marketing information as well as new ideas to assist in the growth of your business. Also provided is an in-depth consultation report, which provides an analysis of your operation and a jointly prepared action plan to optimize store performance. Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
Marketing | Rosati's marketing strategy targets the geographic area of each restaurant through the extensive use of distinctive print material. A local marketing manual also provides an outline to focus efforts on a variety of community oriented activities. The use of a sophisticated computerized point of sale system provides detailed customer information enabling us to execute the marketing strategy in a cost effective manner. Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 6 - 8 | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | Yes | - |
Before we embarked on our create-your-own pizza experience, our story began in the kitchen, with our founder, his wife and daughters, and a plan to share time together. From that day on, Pieology would forever be a fresh retreat from the everyday hustle and bustle -- where the only thing more important than quality food is quality people to share it with.
Using only the freshest ingredients along with signature sauces and crusts, award-winning Pieology Pizzeria offers hand-crafted, personally-inspired pizzas in unlimited flavor combinations that are stone oven fired in less than three minutes.
Founded in 2011 by Carl Chang, Pieology is the true "pie-one" in the fast casual custom pizza sector, evolving from the simple idea to turn America's most crave-able food into an affordable and interactive experience.
The mission of Pieology Pizzeria is to inspire individual creativity in a positive atmosphere where guests can gather with family and friends, while enjoying their delicious pizza creations. Along with providing great food and a memorable dining experience, Pieology is committed to making a positive difference in the communities it serves, one pie at a time.
Pieology was on schedule and opened 110 restaurants by the end of 2015, with commitments for 500.
Technomic, the leading fact-based consulting and research firm serving the food industry, reported Pieology as the fastest growing limited service restaurant chain, having more than tripled both sales and unit growth in 2014. Pieology is the first fast casual, build-your-own pizza concept to enter the ranking among the nation's largest brands.