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Below is an in-depth analysis and side-by-side comparison of Ellipse Fitness vs Row House including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $80,000 - $120,000 | $257,700 - $475,800 |
Franchise Fee | $29,000 | $49,500 |
Royalty Fee | 5% | 7% |
Advertising Fee | - | 2% |
Year Founded | 2002 | 2015 |
Year Franchised | 2006 | 2017 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/Yes |
Payroll | -/- | -/Yes |
Training & Support |
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Training | - | On-The-Job Training: 1 hour Classroom Training: 22 hours Additional Training: Manager training |
Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations | - | Number of Employees Required to Run: 8 |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | - | - |
International Expansion | - | - |
With combined annual revenue of $15 billion dollars, the fitness industry is hot! We would like to introduce to you, Ellipse Fitness, a different kind of fitness franchise. We're not a 30 minute circuit, not your typical gym. Ellipse provides members a unique "classes only" concept and a state-of-the-art nutrition program, both results driven! Unlike competitor fitness concepts, Ellipse provides both fitness and weight loss, and does them well. With unpublished, unannounced and ever changing classes, exercise programs for all fitness levels, and personalized weight loss, Ellipse has created an amazing niche in the industry. We offer our core program of 7 class times a day. We also offer an AMP'D program of super high-intensity classes. When you join our team you will quickly see that the same passion, dedication, honesty and enthusiasm that we began Ellipse with, has been poured into supporting our franchisees. We are experienced, trained, fitness certified, and ready to bring you the benefits of being part of an established team and a recognized brand. History The first Ellipse Fitness was founded in 2002 because the company saw a need for a facility that specialized in personal attention and goals, rather than weights and equipment. In 2004 Ellipse opened a second location to test the franchise systems. In September 2006 the company began selling franchises, and in January 2007 the first franchise location opened in WI. Ellipse now has several locations in the Midwest and is prepared to go national. Our current franchisees will attest to the fact that this system works! The weight loss and fitness industry has never been in a better position to change the world!
At a time when the market is saturated with high-intensity, high-impact fitness concepts, the need for a more sustainable workout that reduces the risk of injury but still delivers an effective workout is clear. Predicted to be the new ‘go-to’ workout in 2018 by The Associated Press, indoor rowing has the extensive market potential not yet explored. Established in New York City in 2014, Row House was born from the idea that rowing is simply the most efficient, low-impact, high-energy, full-body workout for any fitness level that unites, inspires and drives people to dig a little deeper.
Led by an expert team with more than 25 years of fitness franchising experience, Row House will dominate indoor rowing in the boutique fitness industry by offering franchise opportunities across all major markets.
Seeking new franchise units throughout the U.S. , Asia, Australia/New Zealand, Canada, Mexico, South America and Western Europe