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Updated RecentlyCookie Advantage vs Ben's Soft Pretzels Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Cookie Advantage vs Ben's Soft Pretzels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $75,000 - $100,000 | $107,200 - $339,500 |
| Franchise Fee | $25,000 | $30,000 |
| Royalty Fee | 5%--3% | 6% |
| Advertising Fee | - | 1.5% |
| Year Founded | 1998 | 2008 |
| Year Franchised | 2002 | 2013 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/Yes |
| Start-up Costs | No/No | -/Yes |
| Equipment | No/No | -/Yes |
| Inventory | No/No | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | - | As a Franchise Partner, you will receive many different forms of hands-on training. We focus on teaching you how to run your business, as well as, how to make our legendary Ben's Soft Pretzel products. We are here to help you every step of the way. * 101 Training (3-Days at Ben's Soft Pretzels University): We walk you through all of the important aspects of starting and managing a successful business. * Reality Training (5-Days at Ben's Soft Pretzels University). In this training we show you everything you need to know about making our delicious pretzel products. * In-Store Training (6-Days). We send a Pretzel Professor to your bakery for 6 days when you open your store to help train your staff in the art of perfect pretzel making. * On-Going Training. We offer multiple training opportunities throughout the year for both Franchise Partners and Bakery Managers. We also offer monthly Franchise Partners conference calls, an online forum, and weekly newsletter to keep you up-to-date with the latest happenings surrounding our business. |
| Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Here at Ben's Soft Pretzels we are fortunate to have a brand that customers L-O-V-E. Our easy-to-follow marketing programs allow franchise partners to focus their marketing efforts locally. We assist you in turning customers into raving pretzel-loving fans. From announcing the opening of your bakery, to planning your Grand Opening, to growing your brand online, we help our franchise partners every step of the way. We come along side you to create a finely-tuned marketing plan to connect with customers, influencers and community leaders near your bakery. Throughout the year we offer ongoing marketing training to keep up to speed with the most effective marketing tools and tactics. |
| Operations | Cookie Advantage is a hands-on, owner�operated business that you have to run. The Franchise is not a passive investment. We expect our Franchisees to take an ongoing, active role in their Franchise, but you do not have to be in the bakery all the time. | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Cookie Advantage
Cookie Advantage is a Customer Care Follow-Up Program designed to develop a relationship with your customer by sending to them a gift tin of made from scratch chocolate chip cookies as a way of saying "Thank You".
Our program revolves around a designer canister of made-from-scratch chocolate chip cookies which are baked fresh the day they are sent to your customers. Your carefully prepared gift package will include the delicious cookies and two custom designed gift cards. The first card is personalized with your company logo and an individual message. The second card is postage paid customer survey card specifically to include the information you want to know from your customer. Our goal is to place you in the most favorable position to receive repeat and referral business.
We do all the work on your behalf and you get all the credit!Cookie Advantage is a great tasting way to say "THANK YOU!"
Cookie Advantage - Giving you an advantage
over the competition with fresh-baked chocolate chip cookies!
Our program is designed for our franchisees to be able to work around their schedules and still participate in their family life. Our goal is for each of our franchisees to work a four-day workweek, Monday through Thursday, after the territory is fully developed.
About Ben's Soft Pretzels
Ben's Soft Pretzels is an Amish-roused Pretzel Bakery serving amazing, additive free, hot pretzels and other pretzel items at an incredible esteem. Cushy, a dissolve in-your-mouth taste, and regularly delighted in with a wide exhibit of gourmet plunging sauces, Ben's Soft Pretzels are very nearly 2x the measure of different pretzels and highlight imported salt from Germany. Supported by the Perfect Pretzel Promise, on the off chance that you are not 100% content with your item bring back the uneaten bit and we will re-make it. We will do this until you are 100% cheerful! For franchisee applicants, Ben's Soft Pretzels is quickly extending in prime markets all through the US. Being a piece of the Ben's Soft Pretzels family permits people to wind up entrepreneurs with a demonstrated framework and scrumptious item that is sought after. What's more, Ben's Soft Pretzels offers solid brand mindfulness, hands-on preparing, and many levels of progressing backing for establishment proprietors. Land is accessible at this point. Ben's Soft Pretzels has deliberately adjusted to various landowners to give moment store accessibility.
Looking to turn dough into dough? Come roll with us! Franchising
opportunities are available.
Ben’s Soft Pretzels has more than 115+
locations across the US and we are growing rapidly! Have a pretzel day!