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Below is an in-depth analysis and side-by-side comparison of Chuck E. Cheese's vs Persona Wood Fired Pizzeria including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,170,000 - $1,830,000 | $242,650 - $506,600 |
Franchise Fee | $50,000 - $800,000 | $25,000 - $35,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 0,75% | 2% |
Year Founded | 1977 | 2012 |
Year Franchised | 1977 | 2014 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | To maintain our brand’s reputation, we ask that potential franchise owners meet the following:
Must be a resident of country to be developed and have knowledge of operating businesses including local regulations, real estate, and local cultures A passion for the brand, commitment and a drive to succeed Strong Leadership skills Strong business and financial acumen Good interpersonal and administrative skills An entrepreneurial mindset Capital to grow: Our minimum financial requirements are that potential franchise partners have a minumum of $800,000 in liquid assets that they can invest into each Chuck E. Cheese’s they develop If you would like to open 1-5 stores, it would require $800,000- $ 4 million in liquid assets to be invested in Chuck E Cheese’s. If you would like to open 6-10 stores, it would require $4- $8 million in liquid assets to invested in Chuck E. Cheese’s If you would like to open 11 or more stores, it would require $8.8 million in liquid assets to be invested in Chuck E. Cheese’s | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | - |
Support | - | - |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | - | - |
International Expansion | Yes | - |
Persona Wood Fired Pizzeria is the only "Create Your Own" concept of its kind that was developed by two Chefs - one classically trained and the other an Italian Pizzaiolo and World Pizza Champion. Persona's exceptional quality starts with our fresh and extremely high quality ingredients. We craft an authentic Neapolitan pizza from imported "00" flour imported from Naples, Italy. The vine ripe plum tomatoes grown for our tomato sauce are sourced from the San Joaquin Valley. Our hand-made meatballs, sausage and sauces have all won gold medal acclaim worldwide, and we think your taste buds will agree. You can choose from one of our chef inspired specialty pizzas or create your own with over 30 toppings to choose from. Our expert pizza makers will create your pizza just the way you like it. Your imagination and creativity is the only limit! Once your pizza assembly is complete, we bake it in one of our imported Italian Marra Forni wood fired ovens. At 800 degrees, 90 seconds is all it takes to produce a pizza that is crispy and chewy in the Neapolitan tradition. Craving something from the garden? Our freshly tossed salads are a great complement to your wood fired pizza. Our award- winning dressings are all made from scratch. Complete your experience with our rich gelato hand-made locally by an Austrian-trained gelato chef.