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Below is an in-depth analysis and side-by-side comparison of Mellow Mushroom Pizza vs Romeo's Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,624,000 | $128,000 - $470,500 |
Franchise Fee | $50,000 | $25,000 |
Royalty Fee | - | 5% |
Advertising Fee | 2% | 1-2%co-op 3% local |
Year Founded | - | - |
Year Franchised | - | - |
Term Of Agreement | 15 years +5 | - |
Term Of Agreement | 15 years +5 | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | We are looking for successful people with a history of business that have the passion to be in the food service industry. Minimally, the following criteria must be met: Single Unit $100,000 in cash or cash equivalents $250,000 in net worth Multi-Unit Development $200,000 in cash or cash equivalents $800,000 net worth Relevant food service operations experience is required by either the potential franchisee or the franchisee's Operating Partner. This is the single most important factor for success. We also require the Operating Partner to have ownership interest in the organization if the franchisee does not have operations experience. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/- | -/- |
Start-up Costs | No/- | -/- |
Equipment | No/- | -/- |
Inventory | No/- | -/- |
Receivables | No/- | -/- |
Payroll | No/- | -/- |
Training & Support |
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Training | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. | The training program is 4-6 weeks. This program will provide the skills and knowledge to become a Romeo's franchisee. Training will occur at one of Romeo's Pizza Training Restaurants and the Home Office in Medina, Ohio. The Romeo's training includes education on the following: Station Training Management Skills Problem Solving People Development Financial Analysis Local Store Marketing Relentless Pursuit of Pizza Perfection |
Support | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. | The Romeo's Executive Team will work to design a program tailored to the specific needs of the potential franchise partner. The potential franchisee and their team will be ready for revenue at the end of the training program. Throughout the process, Romeo's will work with the potential franchisee to complete a business plan. The potential franchisee's team will work with Romeo's franchise development, operations and marketing professionals which will help and assist them in developing, marketing and operating a Romeo's Pizza franchise. |
Marketing | - | - |
Operations | - | The franchisee or a designated Operating Partner will be required to actively manage the day-to-day operations of the business. As such, the franchisee or the designated Operating Partner must live in the area to be developed and possess prior restaurant/retail supervisory experience commensuration with the number of restaurants that are planned for development. |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | - | - |
International Expansion | - | - |