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Updated RecentlyMellow Mushroom Pizza vs Squisito Pizza Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Mellow Mushroom Pizza vs Squisito Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,624,000 | $269,000 - $596,900 |
| Franchise Fee | $50,000 | $35,000 |
| Royalty Fee | - | 5% |
| Advertising Fee | 2% | 1% -2% |
| Year Founded | - | 1998 |
| Year Franchised | - | 2008 |
| Term Of Agreement | 15 years +5 | - |
| Term Of Agreement | 15 years +5 | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/- | -/Yes |
| Start-up Costs | No/- | -/Yes |
| Equipment | No/- | -/Yes |
| Inventory | No/- | -/Yes |
| Receivables | No/- | -/Yes |
| Payroll | No/- | -/Yes |
Training & Support |
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| Training | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. | Our initial training program consists of approximately four weeks of classroom and on-site training at one of our affiliate restaurants in Maryland. We request that you and two of your mangers attend training. In addition, we will provide you with one of our trained team members at your site for up to 14 days (to be scheduled around your opening). Your training program is intensive and includes: Recipes and Prep Procedures, Quality and Service Standards, Inventory Procedures, Equipment and Safety, Brand Compliance, Food Safety, and Sanitation and Health Code Compliance. On-The-Job Training: 86 hours Classroom Training: 95 hours |
| Support | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. | Meetings/Conventions Grand Opening Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | Absentee Ownership Allowed Number of Employees Required to Run: 10 - 15 |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Mellow Mushroom Pizza
About Squisito Pizza
Squisito is now offering franchise opportunities throughout the country. Our commitment to quality and family has created a unique franchise opportunity that is both profitable and a joy to own. As with the humble beginnings of the MONTE Restaurant Development Group of Gennaro and Lino DiMeo, Squisito Franchise Enterprises, Inc. began with the partnership of Gennaro and Michele DiMeo in spring of 2008. Michele joined the MONTE Restaurant Development Group to streamline and assist Gennaro with the corporate and Franchise expansion of his fast-casual brand, Squisito NY Style Pizza and Pasta. With this powerful union of conceptual restaurant experience--Gennaro DiMeo, with Michele DiMeo's franchise and executive operations / leadership experience--Squisito Franchise Enterprises began.Squisito has over 15 years of experience in successfully serving up classic, Italian dishes made with the finest, Italian ingredients. The combination of our hand-picked tomatoes from the fields of CA, our authentic family recipes for our sauces, and the brand-quality supremacy of Grande cheese promise the best taste experience to each and every guest in every franchise.
Working with each franchise location as a TEAM, we know we can achieve this goal.
Our franchise provides:
*Limited Competition in Fast-Casual, Italian Space
*Family-Friendly Environment
*Proprietary Sauces and Family Recipes
*Catering and To-Go Offerings
*The Best Italian Food at Family-Friendly Prices
*Extensive Menu
*A Team with Years of Experience in Creating Multiple, Successful Brands