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Planet Fitness vs Club 50 Fitness Centers Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Planet Fitness vs Club 50 Fitness Centers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
| Investment | $968,100 - $4,113,000 | $52,858 - $87,950 |
| Franchise Fee | $20,000 | $24,900 |
| Royalty Fee | 7% of Gross Membership Fees | - |
| Advertising Fee | 9% | - |
| Year Founded | 1992 | 2003 |
| Year Franchised | 2003 | 0 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
||
| Experience | - | - |
Financing Options |
||
| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
||
| Training | * Available at headquarters: 2 weeks * At franchisee's location: as needed | We provide you with five days of comprehensive training in our business operations and procedures, including our superb exercise and fitness program. You'll learn how to use our excellent office, sales, computer software, and marketing systems. Your training will consist of both classroom and hands-on experience. |
| Support | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | As a valued member of our franchise system, you'll receive outstanding business advice and support. You'll be visited, on a periodic basis, by a Club 50 Fitness field representative. And, we're always available during business hours to answer your questions and address your needs. |
| Marketing | * Co-op advertising * Ad slicks * Regional advertising | We're highly experienced in marketing Club 50 Fitness to the public. We'll supply you with attractive consumer marketing and advertising materials, programs, and ideas. You'll have guidelines for the implementation of advertising and promotional materials within your market. You will also have full access to our musical image, which can be used in any marketing venue, as well as full access to our professionally produced 30 and 60 second television spots. Club 50 believes in supplying the advertising and marketing tools necessary to be successful in today's competitive business climate. |
| Operations | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | - |
Expansion Plans |
||
| US Expansion | Yes | - |
| Canada Expansion | - | - |
| International Expansion | - | - |
Start-Up Costs and Fees Mobile |
||
| Investment | ||
| $968,100 - $4,113,000 | ||
| $52,858 - $87,950 | ||
| Franchise Fee | ||
| $20,000 | ||
| $24,900 | ||
| Royalty Fee | ||
| 7% of Gross Membership Fees | ||
| - | ||
| Advertising Fee | ||
| 9% | ||
| - | ||
| Year Founded | ||
| 1992 | ||
| 2003 | ||
| Year Franchised | ||
| 2003 | ||
| 0 | ||
| Term Of Agreement | ||
| 10 years | ||
| - | ||
| Renewal Fee | ||
| - | ||
| - | ||
Business Experience Requirements |
||
| Experience | ||
| - | ||
| - | ||
Financing Options |
||
| In-House/3rd Party | ||
| Franchise Fees | ||
| No/No | ||
| -/- | ||
| Start-up Costs | ||
| No/No | ||
| -/- | ||
| Equipment | ||
| No/Yes | ||
| -/- | ||
| Inventory | ||
| No/No | ||
| -/- | ||
| Receivables | ||
| No/No | ||
| -/- | ||
| Payroll | ||
| No/No | ||
| -/- | ||
Training & Support |
||
| Training | ||
| * Available at headquarters: 2 weeks * At franchisee's location: as needed | ||
| We provide you with five days of comprehensive training in our business operations and procedures, including our superb exercise and fitness program. You'll learn how to use our excellent office, sales, computer software, and marketing systems. Your training will consist of both classroom and hands-on experience. | ||
| Support | ||
| * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | ||
| As a valued member of our franchise system, you'll receive outstanding business advice and support. You'll be visited, on a periodic basis, by a Club 50 Fitness field representative. And, we're always available during business hours to answer your questions and address your needs. | ||
| Marketing | ||
| * Co-op advertising * Ad slicks * Regional advertising | ||
| We're highly experienced in marketing Club 50 Fitness to the public. We'll supply you with attractive consumer marketing and advertising materials, programs, and ideas. You'll have guidelines for the implementation of advertising and promotional materials within your market. You will also have full access to our musical image, which can be used in any marketing venue, as well as full access to our professionally produced 30 and 60 second television spots. Club 50 believes in supplying the advertising and marketing tools necessary to be successful in today's competitive business climate. | ||
| Operations | ||
| * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | ||
| - | ||
Expansion Plans |
||
| US Expansion | ||
| Yes | ||
| - | ||
| Canada Expansion | ||
| - | ||
| - | ||
| International Expansion | ||
| - | ||
| - | ||
Company Overviews
About Planet Fitness
Planet Fitness got its start in 1992 when Michael Grondahl
acquired a struggling gym. He reduced membership prices to compete
against better-known brands and focused on serving occasional or
first-time gym users.
Every Planet Fitness location holds a pizza night for members once a
month, as well as a bagel morning, and Tootsie Rolls are available at
all times.
Planet Fitness strives to promote health in a respectful atmosphere. For over a decade, Planet Fitness has gone to great lengths to provide its members with a friendly space to work out. We call it the Judgment Free Zone. We discourage weight dropping and obnoxious grunting so you can focus on your own workout and not the person next to you.
The total investment necessary to begin operation of a single Planet Fitness facility ranges from $968,100 to $3,072,000 if you finance your equipment.
This includes $48,000 to $297,000 that must be paid to the franchisor or its affiliate.
If you choose to purchase your equipment, the total investment necessary to begin operation of a single Planet Fitness facility ranges from $1,500,000 to $4,113,000.
This includes $295,000 to $912,000 that must be paid to the franchisor or its
affiliate.
These estimated initial investment ranges also apply to each
location that you develop under the Area Development Agreement (plus the
Area Development Fee you pay at the time you sign the Area Development
Agreement). If you sign an Area Development Agreement, you must develop
one or more Planet Fitness facilities, and you will pay an Area
Development Fee of $10,000 per planned location (paid in full when you
sign the Area Development Agreement) in addition to the then-current
initial franchise fee due for each location at the time the Franchise
Agreement for that location is signed.
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#7 in Franchise 500 for 2020.
#8 in Franchise 500 for 2021.
About Club 50 Fitness Centers
TARGET THE FASTEST GROWING DEMOGRAPHIC ** 50+ BABY BOOMERS** Club 50 Fitness Provides a Complete Fitness and Nutrition Solution for Men and Women 50 and Older. Club 50 Fitness combines Cardio, Strength Training and Nutrition in a fun, easy-to-follow 30-minute workout and no-nonsense diet and nutritional program. The Club workout utilizes state-of-the-art Hydraulic Resistance Equipment in a unique and fun format that accommodates ANY level of fitness. Franchisees receive: * Comprehensive Training (Our Club 50 University is unmatched) * An Exclusive Territory (A meaningful territory that allows for growth) * Ongoing Support (We never stop assisting you) * State-of-the-art Software System (This makes running your business a snap) * Top Quality Equipment (Our adjustable, heavy-duty equipment is the best in the industry) * Professional Advertising and Marketing Materials (Preproduced TV & Radio ads, Print Materials, Promotional Items) 50+ Facts... * Seniors (50+) are the fastest growing market today, now comprising almost 40% of the U.S. adult population. * Seniors control over 70% of all disposable income with $2 trillion in spending power and more than $1 trillion of that spent on goods and services. * Seniors spend more on health and personal care than any other age group. Club 50 Fitness: * Targets fastest growing market segment * Features fitness and nutrition programs and equipment designed exclusively for 50+ adults * Targets an untapped and highly affluent demographic. (Coed Active Adults) * Includes comprehensive software that simplifies managing your business. Provides outstanding franchisee support JOIN OUR GROWING FAMILY OF FRANCHISEES!