Planet Fitness vs Pink Iron Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Planet Fitness vs Pink Iron including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Planet Fitness Franchise
Pink Iron Franchise
Investment $968,100 - $4,113,000$240,000 - $350,000
Franchise Fee $20,000$39,500
Royalty Fee 7% of Gross Membership Fees7%
Advertising Fee 9%up to 3%
Year Founded 19922009
Year Franchised 20032015
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
Planet Fitness Franchise
Pink Iron Franchise
Experience -

We are seeking those who are passionate about women's fitness, have local market and industry knowledge, experience in the fitness industry, and have a teamwork-ready attitude! If you are smart, kind, and coachable you are ready to be a Pink Iron owner!

Financing Options
 
Planet Fitness Franchise
Pink Iron Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/-
Start-up Costs No/No-/-
Equipment No/Yes-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support
 
Planet Fitness Franchise
Pink Iron Franchise
Training * Available at headquarters: 2 weeks * At franchisee's location: as needed

White glove service with a full in-house training program, startup help, and ongoing trainings and meetings to keep everyone on the same page and with the most up-to-date information. We are committed to ensuring that every franchisee and their staff receives the very best training and support during the initial startup phase of the franchise. All owners and managers will come to the original Pink Iron location in sunny West Hollywood, CA and receive one-on-one training with our founder, celebrity trainer Holly Holton. Franchisees will walk through out systems, witness and learn how our flagship location is run, and leave with a deep understanding of what it takes to run a Pink Iron. Our Pink Iron franchise team is always available to visit on-location and help with any questions you might have or assistance you might require. We believe in being very hands-on to ensure that every Pink Iron is at the head of the market for women's fitness.
Support * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives-
Marketing * Co-op advertising * Ad slicks * Regional advertising-
Operations * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Owner-operators are essential to the success of a Pink Iron location. We require that any owner, or at least 1/2 of an ownership team/partnership take a full-time role in running their Pink Iron franchise.

Expansion Plans
 
Planet Fitness Franchise
Pink Iron Franchise
US Expansion YesYes
Canada Expansion --
International Expansion --

Company Overviews

About Planet Fitness

Planet Fitness got its start in 1992 when Michael Grondahl acquired a struggling gym. He reduced membership prices to compete against better-known brands and focused on serving occasional or first-time gym users. Every Planet Fitness location holds a pizza night for members once a month, as well as a bagel morning, and Tootsie Rolls are available at all times.
Planet Fitness strives to promote health in a respectful atmosphere. For over a decade, Planet Fitness has gone to great lengths to provide its members with a friendly space to work out. We call it the Judgment Free Zone. We discourage weight dropping and obnoxious grunting so you can focus on your own workout and not the person next to you.

The total investment necessary to begin operation of a single Planet Fitness facility ranges from $968,100 to $3,072,000 if you finance your equipment.
This includes $48,000 to $297,000 that must be paid to the franchisor or its affiliate.
If you choose to purchase your equipment, the total investment necessary to begin operation of a single Planet Fitness facility ranges from $1,500,000 to $4,113,000.
This includes $295,000 to $912,000 that must be paid to the franchisor or its affiliate.
These estimated initial investment ranges also apply to each location that you develop under the Area Development Agreement (plus the Area Development Fee you pay at the time you sign the Area Development Agreement). If you sign an Area Development Agreement, you must develop one or more Planet Fitness facilities, and you will pay an Area Development Fee of $10,000 per planned location (paid in full when you sign the Area Development Agreement) in addition to the then-current initial franchise fee due for each location at the time the Franchise Agreement for that location is signed.

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About Pink Iron

Pink Iron is the new standard in women's gyms, boasting the Most Effective Workout in the World for Women all while being surrounded by a beautiful feminine and motivating environment. With a talented coaching staff, state-of-the-art sports training equipment, fun and challenging group classes for all fitness levels, and amazing service, Pink Iron will make any woman feel like they are on the Hollywood A-List. This boutique gym also offers hassle free month-to-month memberships and no initiation fees! The creation of fitness competitor and celebrity trainer Holly Holton, Pink Iron offers the women of Los Angeles a new alternative to the "nightclub scene" atmosphere of a coed gym. The glamorous Hollywood decor will make you feel pretty in Pink, but don't be fooled, you will feel tough as Iron when leaving from a workout in this gym. From starlets to soccer moms, Pink Iron is responsible for some of the hottest bodies in Hollywood! You can be next! At Pink Iron, our mission is to positively impact, inspire, and improve women's lives through fitness. We have come together to create a community, a family, where each client feels comfortable and supported. We are a women's gym but you won't find our members lifting 3pound baby weights; you will walk in on any given day to find real women working hard and together to push each other to be their best. We use barbells, kettlebells, rowers, and jump ropes as some of our tools of choice. Our programs are designed specifically for women with our member's goals in mind. Expansion Plans - We are expanding and franchising into the greater Los Angeles area and throughout the western United States. We are open to hearing about all potential franchisees wherever they are located!