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Below is an in-depth analysis and side-by-side comparison of First Watch Restaurants vs Scramblers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $899,800 - $1,522,000 | $438,000 - $702,000 |
Franchise Fee | $45,000 - $80,000 | $25,000 |
Royalty Fee | 4% | - |
Advertising Fee | up to 3% | - |
Year Founded | 1983 | 2005 |
Year Franchised | 1983 | 2017 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | You and/or your unit manager will attend our comprehensive, one to two week training program at one of our corporate restaurants. You will learn our operational procedures, merchandising techniques, payroll management, inventory control and other skills in a real working environment to make your business as successful as possible. |
Support | We work together with each franchisee to determine (1) the size of the development area of the market you are interested in pursuing, (2) the number of restaurants to be developed and (3) the schedule of openings. We also provide support in the areas of Real Estate site selection, training, marketing and a comprehensive Operations Manual. | We will help you develop a local marketing plan and we will provide you with ongoing marketing and advertising support including in-store signage materials, flyers, coupons, ad slicks, and more. Ongoing support - Your field representative will visit your periodically and he or she will also always be available by phone to answer any questions. Operations manuals - You will receive a complete set of operations manuals to assist you in the daily running of your store. Also, newsletters and personal contact will keep you current on new products, operational improvements and new information regarding supplies, equipment, federal and state regulations and promotional ideas. |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | - | - |
International Expansion | - | - |
First Watch Restaurants was founded in 1983 in Pacific Grove, CA on the simple concept of putting customers first. In other words, we strive to provide unexpectedly extraordinary experiences everyday. It's all part of our "YOU FIRST" service philosophy - our commitment to doing whatever it takes to make our customers' visits memorable. First Watch Restaurants begin each day at the crack of dawn, slicing fresh fruits and vegetables, baking muffins and whipping up our French toast batter from scratch. We're committed to freshness using - some of the finest ingredients available - never compromising quality. First Watch Restaurants' unique Breakfast, Brunch and Lunch creations are freshly prepared to each order. When customers arrive, we welcome them with a pot of our coffee, complimentary newspapers and Wi-Fi Internet access. Today, First Watch Restaurants, Inc. is one of the largest privately owned, daytime-only restaurant companies in the country. Headquartered in Bradenton, FL, and operating more than 80 restaurants in 11 states, First Watch Restaurants offers something for everyone, from traditional Breakfast, Brunch and Lunch favorites to our signature creations. Business or pleasure, we take pride in meeting the special needs of our customers. If you have experience operating, managing or owning successful restaurants, are passionate about the First Watch Restaurants brand and truly want to succeed and be part of something fresh and unique, then you're just the kind of person we are looking for!