Esquires Coffee House vs The Coffee Guy Franchise Comparison

Operating an Esquire Coffee House is a remarkable opportunity. The Esquires brand targets people looking for quality 100% Fair Trade coffee and a quality experience. Stores offer a relaxing environment where customers can read the latest international newspapers, have an informal meeting or watch the business news on plasma screen TV. Most outlets feature wi-fi 'hotspots' where people can log on to the internet from their own laptops and surf the web for free with any purchase. Depending on location, Esquires attracts business-people, shoppers, theatre-goers, tourists and other discerning customers. Each outlet uses locally-roasted Fair Trade coffee beans and the latest in barista technology which ensures coffee is ground fresh for every cup, thereby maximising freshness and flavour. Esquires’ food menu offers a wider selection than other cafes as food is brought in rather than prepared on-site. This means no kitchens, lower costs and fewer staff. Margins are therefore high.

We are proudly local cafes, part of every community that we sit within. Our teams walk the same streets you do, shop at the same shops, sit in the same parks, admire the same views. But we draw on our global best pour knowledge, to help us deliver the best cup of coffee in your neighbourhood. 

The Coffee Guy first popped the boot to deliver piping hot, delicious espresso direct to customers in June 2005. Since then, we've been keeping the coffee coming for workers and commuters all over NZ. And if you're at a music festival or local rugby club day, chances are we'll be there. To keep up with demand for our coffee, over 40 The Coffee Guy franchises were snapped up in just three years - by people looking for a lifestyle change and a business opportunity that stacks up.  Franchises are available in NZ and Australia, with flexible investment options available. Franchisee benefits: * At least $700 net profit per week, after three months - guaranteed * Simple, straightforward systems, with no experience necessary * You choose your hours and your income * Serious brand recognition and excellent marketing initiatives * Help growing your business with marketing tools tailored to you * Full training, easy application process and speedy start-up * Low investment opportunity

With a drive-thru set up on Shore Road in Remuera, Auckland and numerous businesses keen on having coffee delivered, the van was run ragged satisfying the coffee cravings of just one small Auckland suburb. The popularity of  The Coffee Guy amongst workers and commuters is matched only by the enthusiasm of keen Kiwis wanting to ditch their nine-to-five in search of something that offers a real work-life balance.

We established the first franchise in January 2006, and very quickly new vans began popping up around the country. The Coffee Guy network has since grown to become the largest mobile coffee franchise in New Zealand with over 29 franchisees in operation. Following the success of our mobile coffee van franchise system, we introduced fixed sites in 2012 with a drive-thru. While the format is slightly different, it still offers the same great menu that’s so popular amongst our loyal customers. It enjoys the same low overheads that make our franchise systems simple, low-risk, and easy-to-run.