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Updated RecentlyCHURROMANIA vs The Hummus & Pita Co. Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of CHURROMANIA vs The Hummus & Pita Co. including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $135,000 - $335,000 | $278,400 - $780,500 |
| Franchise Fee | $30,000 | $40,000 |
| Royalty Fee | 8% | 6% |
| Advertising Fee | - | 1% |
| Year Founded | 1997 | 2011 |
| Year Franchised | 1998 | 2017 |
| Term Of Agreement | 5 years | 10 years |
| Term Of Agreement | 5 years | 10 years |
| Renewal Fee | - | $7500 |
Business Experience Requirements |
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| Experience | - | One million liquidity. Must have owned and operated at least one brand for at least 5 years. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Corporate Office and In-store 10 days. | Training & operation materials and manuals. methods, formats, specifications, standards, systems, procedures, food preparation techniques, sales and marketing techniques, knowledge, and experience used in developing and operating The Hummus & Pita Co. Restaurants. Marketing, promotional and advertising research and programs for The Hummus & Pita Co. Restaurants. Knowledge of specifications for and suppliers of Operating Assets, Proprietary Products, and other products and supplies, including supplier pricing and related terms. We provide MLS system power by Wisetail - The Hummus Hub. |
| Support | Central Purchasing Field Operation Evaluation Field Training Initial Store Opening Inventory Control | We provide support for public relations, market research, and other advertising, promotion, and marketing activities. Marketing advertising, promotion, and marketing activities Employee training, employee HR |
| Marketing | Ad Slicks, Brochures, Catalogs, Coupon/rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show, Exhibits, Videos, Churro Truck and Community involvement.. Additional Services: Grand Opening, In-House Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases, Sales Strategies. | Marketing advertising, promotion, and marketing activities |
| Operations | Average Number of Employees: 6 Full-time. Passive Ownership: Allowed. | We give turnkey operations if wanted with relationship with all vendors and types. From payroll to inventory, POS to third party delivery, etc. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | Yes |
| International Expansion | Yes | - |
Company Overviews
About CHURROMANIA
"We have reinvented the Churro to compete", says Ariel Acosta-Rubio, Founder-CEO of CHURROMANIA, at the Dolphin Mall Store in Miami, Florida. Can the churro displace the doughnut and the cinnamon roll in the United States? What began as a family business in an eastern coastal town in Venezuela has become a transnational franchise with more than 100 stores. Now, its owners and founders Ariel Acosta-Rubio and Maria Alejandra Bravo De Acosta-Rubio are betting that they will be able to turn a modern version of the traditional Spanish pastry into the most innovative dessert sold in Florida and worldwide. "We have rescued the churro. We have reinvented it to compete with any other kind of fast food", says Acosta-Rubio, founder-CEO of CHURROMANIA, the Venezuelan franchise with international headquarters on Miami's Brickell Avenue. Just as other franchises have exported the U.S fast-food culture to Latin America, Latin American fast-food franchises are slowly bringing the flavors of their countries to U.S taste buds. As the United States' Hispanic population and its purchasing power grow, the major metropolitan areas are ready to absorb the new Latin American fast-food offerings, says Marcel Portman, vice president for global development with the International Association of Franchises, a commercial group in Washington, D.C. In 2001 CHURROMANIA opened it's first store in the United States at Dolphin Mall in Miami Florida, and since then, at Miami International Mall, Westland Mall, Pembroke Lakes Mall; Broward Mall, Southland Mall, Dadeland Mall, Coral Square Mall, Walmart Super Store at Pembroke Pines, The Churromania Truck and Sawgrass Mills Mall; in Orlando Florida Festival Bay Mall and Florida Mall CHURROMANIA has expanded upon the basic churro, offering: BIG MANIA sprinkled with sugar or cinnamon and filled with dulce de leche, chocolate, guava, cream cheese, strawberry, caramel, sweet condensed milk, hazelnut chocolate (Nutella). TWIST MANIA: choose up to two toppings: sugar, cinnamon , dulce de leche, chocolate, guava, cream cheese, strawberry, caramel, sweet condensed milk, hazelnut chocolate (Nutella). CRISPY MANIA sprinkled with sugar or cinnamon. A TRADITION IN SPAIN Eaten with hot chocolate or cafe con leche, the churro is a tradition inherited from Spain. CHURROMANIA is also present in the following countries: Colombia, Panama , Peru, Aruba, Dominican Republic and Venezuela.
About The Hummus & Pita Co.
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items are made-from-scratch on the premises, using only the freshest ingredients available
to ensure high-quality flavor-focused eats at every visit. The concept has been named one
of “13 New York Fast Casuals to Watch” and “11 Restaurant Franchises on the Cusp of
Greatness” by QSR Magazine, which also dubbed their signature Dessert Hummus one of
“America’s Most Innovative Menu Items.” The Hummus & Pita Co. currently operates six
locations in New York City, Brookfield, CT, Holmdel, NJ, and Auburn Hills, MI, with additional