Wayback Burgers vs Mooyah Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Wayback Burgers vs Mooyah including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Wayback Burgers Franchise
Mooyah Franchise
Investment $209,000,524,500$403,750 - $639,100
Franchise Fee $35,000$40,000
Royalty Fee 5%6%
Advertising Fee 2%3%
Year Founded 19912007
Year Franchised 20062007
Term Of Agreement -10 years+5+5
Term Of Agreement -10 years+5+5
Renewal Fee --


Business Experience Requirements

 
Wayback Burgers Franchise
Mooyah Franchise
Experience - The desire to be part of an exciting franchise opportunity with an emerging fast casual restaurant concept. Prefer multi-unit restaurant operations and/or development experience. The ability to deliver a superlative Guest experience while maintaining a dedication to develop strong ties to the community. A passion for and dedication to operations excellence. The ability to create and manage an organization that effectively recruits, trains, retains, and motivates people. Clear understanding of the markets that you would be developing. Adequate capitalization to meet your development commitment of one or more MOOYAH Burgers & Fries restaurant. MOOYAH requires you to have a minimum net worth of approximately $500,000. And minimum liquid cash of approximately $200,000.

Financing Options

 
Wayback Burgers Franchise
Mooyah Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/Yes-/-
Equipment -/Yes-/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
Wayback Burgers Franchise
Mooyah Franchise
Training Up to two people are included in the training process as part of the initial franchise fee. Additional staff may attend for a fee. On-The-Job Training: 80 hours Classroom Training: 40 hours Available at headquarters: 2 weeks.
Support Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing -Co-op advertising, Ad slicks, National media, Regional advertising
Operations --

Expansion Plans

 
Wayback Burgers Franchise
Mooyah Franchise
US Expansion YesYes
Canada Expansion --
International Expansion YesYes

Company Overviews

About Wayback Burgers

Though only in a few states as yet, Wayback Burgers' potential has been demonstrated by our loyal following. From our first humble shop in Newark, DE, opened in 1991 as Jake's Hamburgers and still a state favorite, we've now begun franchising aggressively. Having only recently grown to 54 contracted locations (21 currently operating) throughout the East Coast and beyond, we're moving fast. With new stores available nationwide [we may need to file a prospectus in your state prior to executing an agreement], here's the opportunity to set your course for success. At Wayback Burgers, our juicy, fresh-off-the-griddle burgers are cooked to order and never frozen. Our signature house-made potato chips go perfectly with our thick, rich milkshakes. The warm, welcoming decor makes the short wait for a hot burger that much easier, or customers can pick up orders placed by phone, fax or Web. Monthly burger and shake specials keep things lively for our many repeat customers. Additional menu items include hot dogs, a variety of sandwiches, chicken fingers, and fresh salads. Many Americans crave better taste and atmosphere than fast food chains offer, but they want value, too. That's why the number of US fast casual burger units (including Wayback Burgers) nearly doubled from 2004-2008, and their revenues grew even more. The 17 largest fast casual burger chains grew sales by 11% in 2008, at the height of a recession! A Wayback Burgers franchise offers a way to capitalize on this demand with a proven system for success. Simple, classic fare from Wayback Burgers lets you capitalize on options like drive-through, delivery, catering and fundraisers. We also participate in VetFran to support our American armed services veterans. Open the restaurant you always dreamed of, or take advantage of our discount on multi-unit purchases. Whether you're looking to open several units, a few, or even just one, we'd love to talk to you. We offer multi-unit discounts and we're Area Developer friendly, too. Plus, our affordable investment level also makes Wayback Burgers the perfect opportunity for those wanting to open just one store.

The total investment necessary to begin operation of a traditional Wayback Burgers restaurant franchise is approximately from $209,000 to $524,500 for a single unit. This includes $40,000 that must be paid to the franchisor or their affiliates.
The total investment to begin operation of a Wayback Burgers area development franchise to develop a minimum of three traditional franchised units is from $597,000 to $1,543,500. This includes $90,000 that must be paid to the franchisor or their affiliates.
The total investment to begin operation of a Wayback Burgers restaurant franchise at a Walmart location is approximately $218,500 to $529,500 for a single unit. This includes $22,000 to $162,000 in security deposits and premises improvement charges that you will also pay the franchisor or their affiliates.
Veteran Incentives  $5,000 off franchise fee

About Mooyah

MOOYAH...a distinctive new opportunity. One of the first things people say is "What is a MOOYAH?" Rich Hicks and Todd Istre, co-founders of MOOYAH, have the answer -"Just Burgers. Just Fries. Just Better." Simply put, MOOYAH is dedicated to serving the best burgers and fries you have ever tasted. MOOYAH is built to be a leading force in the "fast casual" dining industry. The restaurant has a clean, crisp and cool atmosphere with excellent Guest service and a contagious amount of energy. Plus, the restaurant's menu board is as simple as it gets, offering only burgers, fries, and to satisfy the occasional sweet tooth, thick and frosty shakes. Every MOOYAH hamburger is made to order with 100 percent fresh America beef and daily baked buns. From the moment Guests enter the door, their five senses are overwhelmed with the "MOOYAH" experience. With such a simple and exciting restaurant concept, the founders decided to make the business side of MOOYAH just as attractive. By thinking through everything from the broad appeal of hamburgers and simplicity of operations to real estate availability, MOOYAH is creating positive relationships between its key stakeholders, franchisees and employees. MOOYAH is always searching for new, well-qualified franchisees who share its passion for serving Guests the greatest hamburger and french fry they have ever tasted. Come indulge in the MOOYAH experience.

"Top
#92 in Gator's Top franchises.