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Updated RecentlyPotbelly Sandwich Shop vs Carla's Sandwiches & Burgers Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Potbelly Sandwich Shop vs Carla's Sandwiches & Burgers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $534,950 - $874,000 | $81,000 - $2,400,000 |
| Franchise Fee | $40,000 | $8,500 |
| Royalty Fee | 6% | $850/mo. |
| Advertising Fee | Up to 4% | $125/mo. |
| Year Founded | 1977 | 2008 |
| Year Franchised | 2009 | 2009 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | Potbelly is looking for "Potbelly People" to become franchisees. That means people that love working with a team, have solid business experience (not necessarily in restaurants), the financial qualifications, possess personal motivation and have been successful. Our franchise owner/operator model is a two person team. Whether a family partnership or a business partnership we are looking for an operating team that wants to be owners of the neighborhood sandwich shop within their community. | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/Yes | -/- |
| Receivables | -/Yes | -/- |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | All new franchisees participate in a 10-12 week training program. This consists of real life experience in one of our company-owned training shops. In addition, we will train your key holding employees for 6 weeks at one of our company-owned training shops. Once completed, franchisees receive regular updates to their training along with our company-owned stores, including regular on site reviews. On-The-Job Training: 355 hours Classroom Training: 80 hours | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
| Marketing | Ad Templates Social media SEO Website development Email marketing Loyalty program/app | Complete Express Foods is continually working to develop new products and to improve existing products. Franchisees receive a calendar of upcoming events from the brand marketing departments as well as order forms for POP and other advertising materials for specific promotions. |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | - | - |
| International Expansion | Yes | - |
Company Overviews
About Potbelly Sandwich Shop
About Carla's Sandwiches & Burgers
NO LONGER FRANCHISING
Become part of a growing global franchise; Carla's ~ Sandwiches & Burgers is owned by Complete Express Foods, a privately held corporation dedicated to the design, development and marketing of fast casual restaurants.
Complete Express Foods supports its franchisees by providing seasoned real estate guidance, ongoing operational support, and turnkey marketing programs designed to optimize profitability and boost register receipts.
We are currently offering: Single store, Area development, and Master franchise agreements for all of Complete Express Foods branded concepts, which includes a variety of good-for-you branded concepts that are in step with today's growing trend towards low-fat, nutritious eating. They include Italian Joe's, Brewster's Chicken, and Carla's ~ Sandwiches and Burgers - all of which deliver strong unit economics, people-pleasing menus and operational ease. Complete Express Foods is also offering co-branded opportunities to both existing franchisees as well as new prospects.