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Updated RecentlyGoldfish Swim School vs PickUp USA Fitness Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Goldfish Swim School vs PickUp USA Fitness including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,370,283 - $3,230,358 | $533,266 - $1,150,054 |
| Franchise Fee | $50,000 - $60,000 | $45,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | 2% | 1% - 2% |
| Year Founded | 2006 | 2011 |
| Year Franchised | 2009 | 2016 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | While not required, a passion for fitness and basketball is a huge plus! Owning a fitness club is a tremendous opportunity to build a business doing something you love. To get started, franchise candidates, either individually or cumulatively amongst a group of investors, should have a minimum of $150,000 in liquid capital and $300,000 in net worth. This gives a new franchisee the base financials to attempt to obtain necessary bank financing to be properly capitalized to launch a PickUp USA. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/Yes | -/- |
| Receivables | -/Yes | -/- |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 40 hours Classroom Training: 40 hours | * Comprehensive 8 day training at our headquarters in Irwindale, CA for you and your two managers |
| Support | Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | PickUp USA provides comprehensive support from the day you sign your franchise agreement. * Pre-Open Support * Grand Opening Support * Ongoing Support o Assistance with site-selection, club layout, design & construction o Comprehensive 8 day training o On-site guidance for 5 days from our corporate team o Support with marketing, sales and operations o Continuous, on-site, telephone and email support will be with you during your entire journey o Your success is our success! |
| Marketing | - | - |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 45 | We require an owner/operator Approximately 10 staff are needed to run a PickUp USA Fitness club. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | Yes | - |
| International Expansion | Yes | - |
Company Overviews
About Goldfish Swim School
Goldfish Swim School is the premier learn-to-swim facility dedicated entirely to
infants and children, ages four months to 12 years.
What does our cutting-edge swim school model have that
makes it a leader in the industry? You feel it the moment you walk in.
Something different. It’s more than vibrant colors chosen to inspire
kids. More than a curriculum crafted to not only teach kids to swim but
also to build their character. More than a shiver-free
pool heated to 90 degrees. There’s something more. Something
unexpected. Something that propels Goldfish Swim School beyond typical.
It’s passon. Not just a passon for kids or a passion for swimming…
It’s a special passion for changing - even saving lives - by teaching kids to swim.
The Goldfish Swim School Franchise is positioned as a leader in the thriving and profitable
children’s education and enrichment market;
consistently recognized as one of the fastest-growing
companies in franchising.
·Over 65 schools open or in development in more than 23 states
The total investment necessary to begin operations as a Goldfish Swim School Area Developer is at least $1,390,283 to $3,250,358, depending upon the number of Swim Schools you develop. This estimate includes, as a Development fee, the Initial Franchise Fee of $50,000 for the first Swim School and one-half of the initial franchise fee for one subsequent Swim School at the reduced rate of $40,000. You would pay an additional $20,000 for each subsequent Swim School to be developed under the Area Development Agreement as part of your Development Fee and the remaining half of the Initial Franchise Fee for each additional Swim School developed when you sign each franchise agreement. In addition, if you sign an Area Development Agreement, you will also sign the Franchise Agreement for your first Swim School.
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About PickUp USA Fitness
PickUp USA Fitness clubs are full-service, basketball-focused gyms. Our clubs offer: group & private basketball training, officiated games of pickup basketball, full weight & cardio rooms, retail merchandise, lounges, and much more! We started our unique fitness concept in 2011, and spent 5 years refining our product, processes, and brand before franchising in 2016.
Limitless Opportunity
* In 2014, total US health club revenues increased 7.4% to $24.2 billion with 54.1 million Americans belonging to at least one health club nationwide (IHRSA data)
* Over 23 million people/year participate in basketball activities in the US (Statista data)
* PickUp USA Fitness is the only basketball-focused fitness club operating in the US, and generates revenue from 4 diverse channels:
o Membership Dues
o Private Training Packages
o Merchandise Sales
o Private Court Rental Fees
Streamlined Operating Model
- Plug- and-play, refined and simple operating model
- Less than 10 total employees needed to run a PickUp USA
- Passionate staff that love fitness and basketball are naturally attracted to PickUp USA
- Polished marketing, sales, and operating processes allow your gym to operate seamlessly 365 days/year
- Established relationships with reputable suppliers and vendors:
- Gatorade
- SportCourt
- Wilson Basketball
- StarTrac
- ClaytonKendall
- Minimal inventory management with simple processes for ease of operating
- Bottom-line: A polished operating system allows you to have fun, interact with customers, and grow your business!