Vintner's Cellar Canada vs The Brass Tap Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Vintner's Cellar Canada vs The Brass Tap including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Vintner's Cellar Canada Franchise
The Brass Tap Franchise
Investment $110,000 - $196,000$780,925 - $1,318,525
Franchise Fee $30,000$37,500
Royalty Fee -4%
Advertising Fee -1.5%
Year Founded -2008
Year Franchised -2010
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements
 
Vintner's Cellar Canada Franchise
The Brass Tap Franchise
Experience Although experience in running a retail business is certainly helpful, we feel that your dedication to quality, service and hard work is more important.

No previous franchise or pub experience necessary. Multi-unit agreements available.

Financing Options
 
Vintner's Cellar Canada Franchise
The Brass Tap Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/Yes
Equipment -/--/Yes
Inventory -/--/Yes
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Vintner's Cellar Canada Franchise
The Brass Tap Franchise
Training - On-The-Job Training: 196 hours Classroom Training: 96 hours Additional Training: At corporate training store
Support -Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing - Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app
Operations -Absentee Ownership Allowed

Number of Employees Required to Run: 10 - 20

Expansion Plans
 
Vintner's Cellar Canada Franchise
The Brass Tap Franchise
US Expansion -Yes
Canada Expansion Yes-
International Expansion --

Company Overviews

About Vintner's Cellar Canada

Vintner's Cellar Franchising Inc. is introducing a business opportunity to the Canadian and U.S. market place. This retail wine making concept has proven highly successful in Canada. Our system offers a very reasonable franchise fee, extensive training and support, coupled with NO ROYALTIES fees and the potential to develop a highly successful business. We are not in the business of just selling franchisees. However, we do offer an opportunity for individuals to become part of a family that shares a common goal. You also receive: A Recognized Name, Trade Marks and Logos Exclusive Brand Name Products An Extensive Training and Support Program The Experience of a corporate team consisting entirely of Successful Vintner's Cellar Franchisees The highest quality grape juice imported from regions around the world and delivered to your winery ready to produce Assistance with site selection, lease negotiations as well as all aspects related to store development, design and construction Most franchise operations require a very large franchise fee, coupled with hefty royalty payments, and controlled operating requirements. This means that the return on your investment and a reasonable profit are much harder to achieve. Sales promotion, advertising and product purchases are just a few of the items that are usually controlled by the franchisor. Our initial investment fee is set at a very reasonable level and there are no fixed royalties. Applicants wishing to obtain a Vintner's Cellar License to operate within a specific area must meet our strict criteria. As we indicated earlier, we are not just interested in selling you a business - we want to be sure that you are committed to making it a success because, obviously, if you are profitable, so are we.

About The Brass Tap

The Brass Tap business model has been designed as a Premium Beer Experience offering a range of 60-80 craft beers on tap, along with more than 300 varieties of imports, local craft beers and a selection of premium wines and cigars. The model also has a distinct focus: *On local entertainment which creates a unique atmosphere where the vibe is upbeat and casual. *We blend in a sports element where you won't miss a minute of the action as our HDTV's have all the major sports action. *When it comes to food, we have a specially designed menu to meet the needs of our guests offering a broad range of items including salty snacks, fresh baked pretzels, our unique pretzel pizzas, Panini sandwiches and more. We are designed to not be a restaurant , however our "kitchenette" with very limited space and mechanical requirements is able to deliver an upscale menu which meets our guest needs.
Why The Brass Tap? Attractive Unit Level Economics, An Emerging Category, A Unique Vehicle to Start and Grow your Business.

The total investment necessary to begin operation of a The Brass Tap franchised business is $780,925 to $1,318,525. This includes $37,890 that must be paid to the franchisor or its affiliate(s). If you want development rights for Brass Tap Bars, you must pay $31,250 to $46,250 to the franchisor or its affiliate as an initial development fee (which equals the sum of half of the initial franchise fees for 2 Brass Tap Bars on the low end to 5 Brass Tap Bars on the high end).
Veteran Incentives  10% off franchise fee

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