Mara's Cafe and Bakery vs WOOPS! Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Mara's Cafe and Bakery vs WOOPS! including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Mara's Cafe and Bakery Franchise
WOOPS! Franchise
Investment N/A$58,875 - $390,675
Franchise Fee $25,000$15,000 - $25,000
Royalty Fee 5%4%
Advertising Fee 2% local + 1% Nat'l-
Year Founded 19842012
Year Franchised 20042015
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements

 
Mara's Cafe and Bakery Franchise
WOOPS! Franchise
Experience We are seeking motivated owner-operators with solid restaurant operating experience to join our system. In exchange, we will provide the tools and training you need to run your own Mara�s Caf� & Bakery location. We do, of course, also expect that you have the right amount of capital to invest in the franchise.While you do not need baking experience to franchise with Woops!, we recommend that you have a proven track record of managerial experience, an entrepreneurial spirit and the drive to follow our proven business model as you bring Woops! to your community.

Financing Options

 
Mara's Cafe and Bakery Franchise
WOOPS! Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/Yes
Start-up Costs -/--/Yes
Equipment -/-Yes/-
Inventory -/--/Yes
Receivables -/--/Yes
Payroll -/--/-

Training & Support

 
Mara's Cafe and Bakery Franchise
WOOPS! Franchise
Training Franchise owners and their key management staff will receive at least two weeks and up to three weeks of training, including both classroom and on-the-job training. On-The-Job Training: 240 hours
Support Your team will receive five days of onsite help at your own location around the time of your grand opening. You will have access to all Mara's Caf� & Bakery trademarks, recipes and supply chains, and our unique operational procedures. And, we'll provide you with a copy of our confidential operations manual to help you run your caf� properly.Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
Marketing -Ad Templates Social media SEO Website development Email marketing Loyalty program/app
Operations --

Expansion Plans

 
Mara's Cafe and Bakery Franchise
WOOPS! Franchise
US Expansion YesYes
Canada Expansion --
International Expansion --

Company Overviews

About Mara's Cafe and Bakery

The concept behind Mara's Cafe & Bakery got its start in 1984 when Mara and Glenn's "mom and pop" business began offering customers the highest quality, delectable desserts made fresh in our own bakery and served with freshly roasted coffee. It was with the encouragement of our family and friends that we began creating delicious desserts from traditional family recipes and Glenn, a coffee perfectionist, distinguished a unique line of roasted coffee products. It wasn't long before we had customers coming in and out daily, requesting more of their favorite tasty treats and coffee beverages!

In 2004, sons Ian and Devan joined the family business with great plans of expansion. After nearly twenty years of establishing a reputation for serving up the best coffee and desserts in town, we knew it was time to expand not only our business, but our menu as well. The first Mara's Cafe & Bakery was opened in Denville, NJ. With the addition of sandwiches, salads, wraps, and more, this simple "mom and pop" concept quickly became a family-run business - and the dining destination of choice during all hours of the day. Customers from all over soon realized Mara's was the best place to enjoy a delicious meal in a cozy atmosphere and began asking for more locations within their own communities. Thus, the idea to franchise our concept was conceived - after all, we couldn't let our customers down!

Now is the time for you to take advantage of this incredible opportunity and bring our amazing concept to your home town. Discover how becoming a Mara's Cafe & Bakery franchise owner can be the greatest reward of your career - and possibly your life. With the help of our team of experts, our exclusive, award-winning recipes, and our time- tested business model, opening your own Mara's Cafe & Bakery could be as easy as.... pie!

We sincerely appreciate your interest in Mara's Cafe & Bakery, The Magley Family

About WOOPS!

WOOPS! was born in 2012 from a simple idea: Why not make money by opening a pop-up shop at the bustling Holiday Shops at Bryant Park in New York City - sharing delicious, specialty macarons with shoppers? The response let the founders know they were onto something, and they wasted no time in looking into how they could build a business on the idea that macarons make wonderful and special gifts as well as a day-brightening treat for oneself.

Veteran Incentives  10% off franchise fee