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Below is an in-depth analysis and side-by-side comparison of Steak & Stuff vs Shula's Steak House including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $95,000 - $115,000 | $1,126,600 - $3,037,500 |
Franchise Fee | $15,000 | $150,000 - $175,000 |
Royalty Fee | 3% | 12% |
Advertising Fee | - | Not less than $30,000 |
Year Founded | 2006 | - |
Year Franchised | 2013 | - |
Term Of Agreement | 5 years | 10 years +10+10 |
Term Of Agreement | 5 years | 10 years +10+10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | No business experience required. General restaurant experience required. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/Yes | -/- |
Start-up Costs | -/Yes | -/- |
Equipment | -/Yes | -/- |
Inventory | -/Yes | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | The Franchise Owner, the Head Coach, the Business Development Manager, the Shula's Chef, and any oth�er employees that designated must attend and complete the Basic training program. The training is based at the franchise premise for 14 days. The franchisee must pay for the expenses incurred by the franchisor during the basic training. The Head Coach, Business Development Manager, and Shula's Chef must complete the Managers' Training Program, which consists of three to five business days located at corporate headquarters. |
Support | *Email Newsletter *Advisory Meetings *Grand opening *Internet *Security/safety procedures *Field operations/evaluations *Purchasing cooperatives *Management Support *Training | - |
Marketing | *Local Media *Ad Slicks *Internet Ad campaign-- Google - Yahoo Etc *Gorilla Marketing Campaign *Facebook *Dedicated Store Web-site *Local Networking *Marketing Training for Franchisee. | - |
Operations | *Number of employees- 20 - 25. *Owner/Operators Preferred . | The franchisee must act as or hire a designated Head Coach to act as the franchised business's general manager. The Head Coach must devote, on a full-time basis, his or her best efforts to managing and operating the franchised business. The franchised business requires the Head Coach's day-to-day supervision. The franchisee must also hire a Business Development Manager, who is primarily responsible for developing business from individuals and organizations within the protected territory. The franchisee must also hire a Shula's Chef, who is the franchised business's head chef and is primar�ily responsible for operating and managing its kitchen. |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | Yes | - |
International Expansion | Yes | - |
The desire to become a part of a continuing success story is why Shula's Steak House has become a popular consideration for those in the area of food franchising. The legendary status of a Hall of Fame football coach is coupled with maintaining rigorous standards when it comes to the quality of the steaks it offers. That's an unbeatable combination that keeps customers coming through the doors for every franchisee. The pinnacle of the restaurant's menu is the Shula Cut, a custom center cut of Black Angus beef that's been handpicked by those raising these cattle. After undergoing 10 different specifications that includes such things as marbling, leanness and consistency and being properly aged, only one percent of the cattle under consideration are selected. That's been the company's standard since it first opened in 1989, and striving for excellence has been the philosophy of Don Shula for his entire life.