Snooze

About Snooze

We believe that by giving our franchise partners a solid platform to start their business, keeping them up to date and supporting their businesses, we can help maximise their potential as a Snooze franchise store. So why not become part of a business that is passionate about finding sleep solutions.

By choosing to invest in a Snooze franchise, you're joining a company that has been operating successfully since 1974. From humble beginnings as Capt'n Snooze, we rapidly grew into six specialty stores offering new standards of service, expertise and range. In 1976 we began to franchise, opening stores across Victoria and New South Wales. And then in 1992, as Capt'n Snooze, we merged with the Queensland franchised bedding group, Bedpost. This established us as one of the largest specialist franchised bedding chains in Australia.

In 2001, we became part of an international group, Steinhoff Asia Pacific, which also operates the Freedom and BayLeather Republic brands.

In 2006, we rebranded ourselves Snooze, updated our logo and gave our stores a stylish new look.

Today Snooze has over 70 stores more than half of which have been operating for 10 years, some now in business for 20 years. Our Snooze brand spans Queensland, New South Wales, Australian Capital Territory, South Australia, Western Australia and Victoria, with plans for further growth.

If you are thinking of becoming a franchise owner, please check out the FREE 'Buying a Franchise' Pre-Entry Franchise Education Program offered by Griffith University.

Furniture Franchise Opportunities

Below is a quick comparison of Snooze against other Furniture franchises and business opportunities. For an in depth comparison of Snooze with another opportunity including start-up costs and fees, business experience requirements, training & support and financing options click on the name of the company to view the detailed comparison.

Franchise Franchise Fee Royalty Advertising Fee Development Costs
Bellini Furniture $25,000 $139,500-$278,000
Brick, The $40,000 2.5% 4% local $500,000-$1,000,000
Buddy's Home Furnishings $25,000 6% $500/mo. $385,166-$912,594
ColorTyme $25,000 4% $250/ mo $229,575-$357,500
EQ3 N/A $475,000
Flexsmart Office Interiors $50,000 $225,000-$350,000
Furniture Warehouse Outlet $75,000 6% 3% $369,500-$654,500
Old Hippy Fine Home Furnishings $25,000 $125,000-$175,000
Pebblecreek N/A $275,000-$325,000
PMD Furniture Direct $15,000 0 0 $76,500-$146,500
Sears Home Appliance Showrooms $25,000 $282,500-$1,013,000
Sofa Solutions N/A $125,000-$150,000
To see more fees, make screen wider / rotate
Franchise
Franchise Fee Royalty Advertising Fee Development Costs
Bellini Furniture
$25,000 $139,500-$278,000
Brick, The
$40,000 2.5% 4% local $500,000-$1,000,000
Buddy's Home Furnishings
$25,000 6% $500/mo. $385,166-$912,594
ColorTyme
$25,000 4% $250/ mo $229,575-$357,500
EQ3
N/A $475,000
Flexsmart Office Interiors
$50,000 $225,000-$350,000
Furniture Warehouse Outlet
$75,000 6% 3% $369,500-$654,500
Old Hippy Fine Home Furnishings
$25,000 $125,000-$175,000
Pebblecreek
N/A $275,000-$325,000
PMD Furniture Direct
$15,000 0 0 $76,500-$146,500
Franchise
Franchise Fee Royalty Advertising Fee Development Costs
Sears Home Appliance Showrooms
$25,000 $282,500-$1,013,000
Sofa Solutions
N/A $125,000-$150,000