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Updated RecentlyBrightway Insurance vs Goosehead Insurance Agency Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Brightway Insurance vs Goosehead Insurance Agency including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $18,100 - $173,500 | $41,500 - $116,500 |
| Franchise Fee | $5,000 - $60,000 | $25,000 - $60,000 |
| Royalty Fee | up to 50% | 20%-50% |
| Advertising Fee | - | - |
| Year Founded | 2003 | 2003 |
| Year Franchised | 2007 | 2011 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | On-The-Job Training: 120 hours Classroom Training: 64 hours Additional training | Classroom Training: 86 hours |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | Ad Templates Social media SEO Website development Email marketing |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 3 | Absentee Ownership Allowed Number of Employees Required to Run: 1 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Brightway Insurance
Brightway Insurance has redefined how independent agents grow and profit. Our innovative franchise agency model allows you to sell more policies, retain more customers, and earn more profit. You'll be able to give your customers the best coverage options from a variety of our nationally-backed insurance carrier partners. Finally, a better way to run an insurance agency.
Three Ways to Win
1. Agent Conversion - Receive multiple liquidity events, one now and one later, when you convert your existing agency into a Brightway branded franchise. Doing so allows you to implement an effective perpetuation plan while receiving all the benefits of being an Associate Agency Owner with the #1 Insurance franchise in the nation.
2. Agency Conversion/Sale - If you are looking to sell your agency, Brightway is the answer. Through a single liquidity event, we will help execute on your perpetuation plan with honesty and integrity. Whether you are looking forward to retirement or a new opportunity outside of insurance, we are the solution to help make it a reality.
3. New Franchise Ownership - Open a Brightway franchise in an existing market, or lead our expansion efforts in one of the many new territories now available across the country.
The total investment necessary to begin operation of a single Brightway
retail franchise is $98,300 to $175,000. This includes a $60,000 initial
fee that must be paid to the franchisor or its affiliate(s).
Additionally, the franchisor offers franchisees the right to operate a Brightway franchise from a professional office space. The total investment necessary to begin operation of a single Brightway franchise from a professional office space is $58,000 to $93,750. This includes a $40,000 initial fee that must be paid to the franchisor or its affiliate(s).
Additionally, the franchisor offers franchisees the right to operate a Brightway franchise from a professional office space. The total investment necessary to begin operation of a single Brightway franchise from a professional office space is $58,000 to $93,750. This includes a $40,000 initial fee that must be paid to the franchisor or its affiliate(s).
Veteran Incentives 10% off franchise fee
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#52 in Gator's Top franchises.
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#34 on Franchise Rankings.com
#254 in Franchise 500 for 2020.
#190 in Franchise 500 for 2021.
About Goosehead Insurance Agency
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Come Fly with us.
Why are so many franchisees joining Goosehead? Because we make it easy for agents to grow their businesses.
The Goosehead model empowers agents to drive a high volume of quality leads at a fraction of the client
acquisition costs of our competitors. Our service teams handle all support functions, so franchisees can concentrate on building their books while delivering an outstanding client experience.
#129 in Franchise 500 for 2020.