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Updated RecentlyCraft Beer Cellar vs World of Beer Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Craft Beer Cellar vs World of Beer including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $60,325 - $182,000 | $800,000 - $1,100,000 |
| Franchise Fee | $25,000 | $50,000 |
| Royalty Fee | 2% | 6% |
| Advertising Fee | - | 0.5%Nat'l+1.5%Local |
| Year Founded | 2010 | 2007 |
| Year Franchised | 2013 | 2009 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | Passion for Craft Beer, Beer Education & People (must have a base knowledge & understanding of beer and customer service) Desire to work for yourself $10.000 Franchise Fee 2% Royalties $45,000 - $100,000 initial investment, including Franchise Fee (finacial variable for location, size, etc.) 750 � 3500 Square Feet | * Liquid Assets Over $200,000 * Net Worth Above $850,000 * Credit Score of 680 or Above * Food and Beverage Industry Experience Preferred * Business Ownership and Employee Management Experience Preferred * Commitment to Protecting and Enhancing the World of Beer Brand Integrity * A Passion for Good Beer |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | Prior to the opening of a new tavern, we provide an extensive training program for you and your management team. The program includes topics such as product knowledge and history, customer service fundamentals, employee motivation, advertising, accounting & record keeping, purchasing, inventory management, point-of-sale (POS) system operation, and staff duties. In addition to the initial management training program, we send a certified trainer to your tavern to offer hands-on assistance during the opening of your World of Beer. After the initial opening, a field representative will make periodic visits to help make sure that these core competencies remain in place. |
| Support | We have a team of six (including the co-founders) that will work with you on everything from social media & marketing, real estate, ordering and sales projections, from the moment you decide to join our team until . . . forever! | We are constantly improving and refining every aspect of the business by conducting research in the areas of product development, culinary innovation, information systems, operational methods and techniques, and marketing and advertising. As new business practices are developed and operating efficiencies are discovered, they are shared within the WOB franchise community. |
| Marketing | - | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Craft Beer Cellar
Craft Beer Cellar is on a quest to continue contributing to the advancement of the small but mighty, Craft Beer Industry - an industry that has more than doubled in sales in the past 10 years! Must have Passion for Craft Beer, Beer Education & People (must have a base knowledge & understanding of beer and customer service) Desire to work for yourself 750 - 3500 Square Feet of space We have an uber-focus on these markets, currently, but will consider any recommendation Download our Request For Consideration Form Once complete, please email to Andy Klie at the email address below. Please give us a minimum of 72 hours to go over your RFC. We'll be in touch about the best way to proceed and get you our Franchise Disclosure Document. We have great confidence in the team of people that we worked with to make franchising Craft Beer Cellar possible. If you have questions about opening your own Craft Beer Cellar or the process, please feel free to contact Andy Klie at any time. Andy Klie 800.222.3251 [email protected] If you have specific questions about Commercial Real Estate, locations, properties, and / or cities we are currently working on, please contact our Real Estate Guru, David Fatula: [email protected].
About World of Beer
In 2007 two best friends opened the World of Beer in the Westchase community of Tampa, FL. Their vision was to create a welcoming place where friends could gather to discover craft beer and swap stories while taking in a game or enjoying live music. Today, World of Beer is leading the unique, exploding cultural phenomenon of Craft Taverns. At our core is, of course, beer. We hunt and gather beers from around the world, offering the best craft variety on the planet to the beer aficionado and casual beer fan alike. Complementing our amazing beer selection is our delicious "tavern fare" menu, craft spirits, and live entertainment all served up by a passionate, insanely knowledgeable staff. The result, a winning concept and a truly golden opportunity. What sets World of Beer Apart? *The Best Selection of Craft Beers. Leveraging national scale and local autonomy we relentlessly hunt and gather global craft beers you simply can't get anywhere else. This same spirit applies to our emerging craft spirits offering. *Insanely Knowledgeable Staff. We attract people passionate about beer all trained through our unparalleled beer school, ensuring every customer as an able guide for their next great beer discovery *Innovative Tavern Fare. A bold collection of innovative dishes and tavern classics geared toward enhancing the flavor of craft beer. Leadership/Support. Our management and support team is loaded with restaurant and franchise professionals. Superior Technology. From superior AV systems, proprietary management systems, and innovative mobile apps, we invest in technology that betters the customer and franchisee experience. Exceptional Unit Economics. An attractive sales-to-investment ratio International Qualifications. Development Fee. Based on Market Size. Area Development. 3 Taverns in 3 years. Franchise Fee. $30,000 USD per location. Royalty Fee. 6.0% of Sales. Marketing Fee. 1.5% of Sales spent in local market. Global Marketing Fund. 0.5%. Investment. The investment required to open each individual location will vary from country to country.