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Below is an in-depth analysis and side-by-side comparison of Happy's Pizza vs Piazza Puglia including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $336,500 - $608,000 | $55,000 - And Up |
Franchise Fee | $35,000 | N/A |
Royalty Fee | 1.5K/mo | $200/mo. from 3rd year |
Advertising Fee | Up to 1% | - |
Year Founded | 1996 | - |
Year Franchised | 2007 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | * Completed the age of majority; attend the course for certified administration of foods and drinks; * Opening VAT, as a company or as an individual entrepreneur; * Registration with INPS and INAL; * Premises for rent or ownership preferably at least 300 square meters for the full format or with a size of 100 square meters for single module * Capital affiliation between 50,000 and 200,000 Euros. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | While each of our stores undergoes Happy's classic build out, operators gain admission to The University of Happy's Pizza. After 30-45 days of training in our corporate kitchen and 60-90 days of in-store management training at an open location, graduates are completely groomed for success. Once a store is open, our support staff helps you with marketing, inventory control, staffing, prep and food updates. | - |
Support | Site selection, lease negotiations assistance, equipment, fixture, signage and inventory suppliers and even construction standards and assistance. In addition to this, once a new store begins operations, Happy's Pizza provides all stores with an operations manual, continuous updates of our specifications and process and operational advice and assistance by telephone and Internet. | - |
Marketing | We are one of the only restaurants with a toll-free vanity number and we know how to use it. 800 BE HAPPY. Our in-house ad agency will customize individual marketing plans for every store. It starts with coming soon banners, job fairs and a big grand opening push. Once operations are running smoothly, we turn up the marketing machine with TV. Radio, direct mail, mobile and on-line promotions connected with our growing social web presence. | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | Yes | - |
International Expansion | - | Yes |
The brand "Cioce" born and establishes itself in Puglia, starting from Andria, thanks to a thirty-year experience in Food and Beverage, copious results in the opening (and in the restructuring and / or conversion) of public local trend and strong appeal for demanding and selected guests. The testing of the most diversified formulas in the specific area and the constant search for quality in services and products must be lead to a concentration of know -how which is the current competitive plus. In the world of franchising the Group Cioce srl suggests a format of great charm called "Piazza Puglia", presenting itself as a leading developer in franchise location structured and modular for the typical food and quality, with a strong and unique geographical connotation " Made in Puglia ". A qualified and well-organized team of professionals follows frontline supplier selection, product selection, recipe creation, the scenery of the location, the structuring of sales outlets, staff training and the organization of work, ensuring compliance with the highest standards of market.
The previous route supports the ambitious project of "Piazza Puglia", a prototype of a small Apulia square, party decorated with lots of lights, where there are three forms bearing (the restaurant Trattoria / stove / grill restaurant / wood stove / fry; the typical Gastronomy Regional with its many delights for the palate, intended for tasting and for sale to the detail, the Caffe '/ bakery / ice cream / fruit store.
STRONG POINTS
*Apulia (Region's leading wine tourism) as a trademark driving *Know-how and long experience in the Campaigns of Communication and Promotion default *Logistical support capillary *Pre and post opening support *Cutting-edge information system *Continuing education *Organizational procedures standardized *Flexibility and dynamism in the reception of changing tastes of customers *Economies of scale in real estate costs, equipment and supplies