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Updated RecentlyPersona Wood Fired Pizzeria vs Urban Bricks Pizza Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Persona Wood Fired Pizzeria vs Urban Bricks Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $242,650 - $506,600 | $281,000 - $757,750 |
| Franchise Fee | $25,000 - $35,000 | $35,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | 2% | 1% |
| Year Founded | 2012 | 2015 |
| Year Franchised | 2014 | 2015 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | On-The-Job Training: 120 hours Classroom Training: 49 hours |
| Support | - | Newsletter Meetings/Conventions Grand Opening Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Co-op Advertising Ad Templates National Media Regional Advertising Social media Website development Email marketing Loyalty program/app |
| Operations | - | Number of Employees Required to Run: 10 - 20 |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Persona Wood Fired Pizzeria
Persona Wood Fired Pizzeria is the only "Create Your Own" concept of its kind that was developed by two Chefs - one classically trained and the other an Italian Pizzaiolo and World Pizza Champion. Persona's exceptional quality starts with our fresh and extremely high quality ingredients. We craft an authentic Neapolitan pizza from imported "00" flour imported from Naples, Italy. The vine ripe plum tomatoes grown for our tomato sauce are sourced from the San Joaquin Valley. Our hand-made meatballs, sausage and sauces have all won gold medal acclaim worldwide, and we think your taste buds will agree. You can choose from one of our chef inspired specialty pizzas or create your own with over 30 toppings to choose from. Our expert pizza makers will create your pizza just the way you like it. Your imagination and creativity is the only limit! Once your pizza assembly is complete, we bake it in one of our imported Italian Marra Forni wood fired ovens. At 800 degrees, 90 seconds is all it takes to produce a pizza that is crispy and chewy in the Neapolitan tradition. Craving something from the garden? Our freshly tossed salads are a great complement to your wood fired pizza. Our award- winning dressings are all made from scratch. Complete your experience with our rich gelato hand-made locally by an Austrian-trained gelato chef.
About Urban Bricks Pizza
Why Urban Bricks Pizza?
- Low cost of entry - Less than $500,000.
- Excellent Margins.
- Extreme attention to location selection.
- Hands on support from franchisor thru field support personnel.
- We consider first time entrepreneurs adaptable concept.
- The only fast casual pizza brand that offers delivery, drive thru or a full sports bar module.
- Proprietary Dough and Sauces made in house, fresh daily.
- Rotating ovens provide a more even cook with significant labor savings.
- Ease of Operation.