The Scout Guide vs Natural Awakenings Magazine Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of The Scout Guide vs Natural Awakenings Magazine including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
The Scout Guide Franchise
Natural Awakenings Magazine Franchise
Investment $63,500 - $70,000$63,300 - $120,550
Franchise Fee $50,000$49,500
Royalty Fee 10%-
Advertising Fee --
Year Founded 20111993
Year Franchised 20131999
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
The Scout Guide Franchise
Natural Awakenings Magazine Franchise
Experience --

Financing Options
 
The Scout Guide Franchise
Natural Awakenings Magazine Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
The Scout Guide Franchise
Natural Awakenings Magazine Franchise
Training Classroom Training: 15 hours -
Support Newsletter Meetings/Conventions Grand Opening Online Support Field Operations -
Marketing National Media Regional Advertising Social media SEO Email marketing -
Operations --

Expansion Plans
 
The Scout Guide Franchise
Natural Awakenings Magazine Franchise
US Expansion YesYes
Canada Expansion --
International Expansion --

Company Overviews

About The Scout Guide

The Scout Guide connects readers with local, independently owned businesses in their communities. Browse The Scout Guide city guides and search the The Scout Guide directory on thescoutguide.com to discover excellent small businesses in your hometown and favorite destinations.We are looking for a tastemaker, an influencer, a connector. An advocate, an ambassador for all things local and unique to your city. We are seeking the ultimate insider to join our team of owners, and our movement to support the people who enhance our communities.
For both locals and travelers alike, The Scout Guide provides inspiration and information for living beautifully, living well, and living like an insider - wherever you are. 
Want to learn more about owning The Scout Guide in your city?
Attend one of our "Day In the Life" webinars providing real life experiences, expectations, and a glimpse of what this job entails.

About Natural Awakenings Magazine

"Natural
With over 50 monthly publications across the US reaching 1.3+ million consumers, Natural Awakenings Publishing Corp is one of the largest publishing companies serving the exploding $300B+ natural health and sustainable living sectors of the U.S. economy - the demographic labeled Lifestyles of Health and Sustainability (LOHAS). One in four adult Americans is part of this marketplace for goods and services in the categories of health and wellness, environmental and ecological living, social justice, personal development, spirituality and socially responsible investing - and there are no signs of its exponential growth slowing.
Natural Awakenings (NA) has been serving the LOHAS market for 25+ years. We know what it takes to reach these consumers - to educate and inform, influence purchasing decisions and promote healthy, green living. We provide exactly what they want, and we prove it again and again in every market we launch a magazine!

UNIQUE CONTENT NA magazines uniquely combine the latest global and national content with local news, events and calendars that connect consumers, practitioners and vendors in their targeted communities.
ADVERTISING 80% of NA readers purchase products and services as a direct result of ads seen in our magazine. With our tightly-woven network of publishers and fully integrated media platform, your company can reach 1, 2 or all 50+ markets we publish in. Whether you’re seeking to build brand equity, expand your market or increase sales, we can create a custom media campaign to suit your market strategy, sales plan and budget.
FRANCHISES NA is one of the nation’s largest franchise publishing networks. Despite publishing across the U.S. and Puerto Rico, there are many viable markets both in the States and abroad that are still underserved.
If you are interested in spreading the consciousness of healthy, sustainable living, consider a Natural Awakenings franchise.