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Updated RecentlyDiesel Barbershop vs SmartStyle Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Diesel Barbershop vs SmartStyle including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $253,000 - $366,000 | $149,430 - $305,200 |
| Franchise Fee | $50,000 | $39,500 |
| Royalty Fee | 7.5% | 5% |
| Advertising Fee | 1% | 2% |
| Year Founded | 2017 | 1996 |
| Year Franchised | 2017 | 2016 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | New Franchisee classroom training On-site training - Diesel Opening Team comes to franchisee's location Online training solutions Annual convention training programs | On-The-Job Training: 5 hours Classroom Training: 25 hours |
| Support | Ongoing support from Diesel corporate Corporate support team shop visits & reviews | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection |
| Marketing | - | Ad Templates National Media Regional Advertising Social media |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | Yes |
| International Expansion | - | - |
Company Overviews
About Diesel Barbershop
Diesel Barbershop, a manly, cool, inviting and very comfortable barbershop for customers to get haircuts, shaves, beard trims, grey hair coloring and shoulder massages is seeking candidates to expand with them across the U.S. Learn more about opening this unique, modern-day version of the vintage barbershop which serves patrons a complimentary drink as they relax.
The estimated initial investment associated with opening and
commencing operation of an area representative business within a given
Development Area pursuant to the franchisor’s form of area
representative agreement ranges from $386,250 TO $697,800, including: an
area representative fee that ranges between $125,000 to $322,800 that
must be paid to franchisor prior to commencing operations of the Area
Representative Business; and the estimated initial investment of
$253,000 to $366,000 that you will incur with the opening and operation
of the initial Shop you open within the Development Area to serve as
your “Training Location,” including a $25,000 franchise fee payable to
us in connection with that first Shop.
About SmartStyle
With convenient locations in Walmart stores across the United States,
Canada, and Puerto Rico, SmartStyle is a full-service hair salon that
provides the hairstyle you want at an affordable price, all in a
welcoming and relaxing environment. SmartStyle is proud to be part of Regis
Corporation, the world's largest and leading hair salon company.
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#130 in Franchise 500 for 2021.