SureStay Hotel by Best Western vs Tru by Hilton Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of SureStay Hotel by Best Western vs Tru by Hilton including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
SureStay Hotel by Best Western Franchise
Tru by Hilton Franchise
Investment $186,225 - $24,338,895$8,332,795 - $13,542,175
Franchise Fee N/A$75,000
Royalty Fee -5%
Advertising Fee -4%
Year Founded 2016-
Year Franchised 2016-
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements

 
SureStay Hotel by Best Western Franchise
Tru by Hilton Franchise
Experience --

Financing Options

 
SureStay Hotel by Best Western Franchise
Tru by Hilton Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
SureStay Hotel by Best Western Franchise
Tru by Hilton Franchise
Training --
Support --
Marketing --
Operations --

Expansion Plans

 
SureStay Hotel by Best Western Franchise
Tru by Hilton Franchise
US Expansion YesYes
Canada Expansion --
International Expansion Yes-

Company Overviews

About SureStay Hotel by Best Western

"SureStay

SureStay Hotel GroupĀ® is a new hotel offering powered by decades of proven success and experience. Find out how you can become a business partner of this new hotel brand that will provide you with proven playbooks to drive business results.
SureStay Hotel Group offer value-oriented travelers an exceptional experience at an affordable price. Comprised of four distinctive brands,
SureStay Hotel Group offers traditional and longer stay travelers comfort and value while away from home.

The total investment necessary to begin operation of a newly constructed 60-room SureStay Hotel by Best Western ranges from $4,618,720 to $6,843,395. This includes $41,495 to $52,495 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a 60-room SureStay Hotel by Best Western that has been converted from an existing hotel ranges from $186,225 to $749,395. This includes $42,995 to $53,995 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a newly constructed 80-room SureStay Plus Hotel by Best Western ranges from $6,892,220 to $9,260,895. This includes $41,495 to $52,495 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a 80-room SureStay Plus Hotel by Best Western that has been converted from an existing hotel ranges from $256,225 to $986,895. This includes $42,995 to $53,995 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a newly constructed 100-room SureStay Studio by Best Western ranges from $6,892,220 to $9,291,935. This includes $41,495 to $52,495 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a 100-room SureStay Studio by Best Western that has been converted from an existing hotel ranges from $256,225 to $987,935. This includes $42,995 to $53,995 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a newly constructed 200-room SureStay Collection by Best Western ranges from $18,550,220 to $24,338,895. This includes $51,495 to $62,495 that must be paid to the franchisor or its affiliate.
The total investment necessary to begin operation of a 200-room SureStay Collection by Best Western that has been converted from an existing hotel ranges from $911,325 to $2,583,895. This includes $52,995 to $63,995 that must be paid to the franchisor or its affiliate.









About Tru by Hilton

"Tru

You deserve Tru's best every day: a clean, comfortable place to stay and service with a smile. If it's not our best, please let us know. We promise to make it right or we'll cover your night.

#68 in Franchise 500 for 2021. Not ranked in 2020.