Valpak Franchise

Local co-operative direct mail advertising



Terry Loebal founded Valpak Direct Marketing Systems Inc. in 1968. Based in Largo, Florida, the company started franchising in 1988 and has a network of field offices throughout the United States and internationally.



Valpak is the full-service marketing agency 35,000 businesses trust with their
advertising. For more than 50 years, Valpak has supported local
businesses with innovative marketing services and introduced millions of
consumers to exciting local offers and opportunities. Our Blue Envelope
of savings mails to more than 38 million demographically targeted
households nationwide and our digital platforms host approximately 8.5
million daily unique visitors, 61% from mobile.

Valpak has been a subsidiary of Cox Enterprises Inc. since 1991. Valpak franchisees sell co-op advertising space in direct mail packets to local businesses. The company has co-branding relationships with News America, Catalina Marketing, Yahoo! and others.



Veteran Incentives  Franchise and training fees waived; territory fee waived for dormant territories.


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Please Note: The operators of Valpak, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, investors are strongly recommended to visit the official Valpak website.

How much does it cost to open a Valpak Franchise?

The investment required to open a Valpak Franchise is $32,500-And Up. There is an initial franchise fee of $15,000-$17,500 which grants you the license to run a business under the Valpak name.

Individual Unit Costs

  • Initial Investment:
    $32,500-And Up
  • Initial Franchise Fee:
    $15,000-$17,500
  • Royalty Fee:
    0
  • Advertising Fee:
    N/A
  • Term of Agreement:
    10 years


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Valpak Seeks Entrepreneur To Strengthen Its Presence In Knoxville, Tennessee
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Valpak News & Press Releases

When did the first Valpak open? 1968
When did Valpak start Franchising? 1988

United States: Nationwide

International: Worldwide

Expense In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No Yes
Payroll No Yes

Third Party Financing Source(s): GE Capital

Other Financing Source(s): Third-party territory fee financing

Training
On-The-Job Training: 44 hours
Classroom Training: 67 hours

Support
Purchasing Co-ops
Newsletter
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Proprietary Software
Franchisee Intranet Platform

Marketing
Co-op Advertising
Ad Templates
Social media
SEO
Website development
Email marketing
Loyalty program/app

Franchise can be run from home.

5% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 2

Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators)

Business Experience:

  • General business experience
  • Sales and management skills

  • To calculate how much income a franchise owner can do at Valpak Franchise, may vary on factors like location, size etc., On the other side as a business owner your goals to maintain the quality of service while streaming sales high and expenses low. As any other franchise may include rent/mortgage, staffing/family, inventory supplies, utilities, administrative costs vise vera. Location to location and seasons the months costs may vary. Most franchises start up costs are typically fixed and they will cover most of the initial operating costs like signage, furniture, decoration and renovations.

    Listing Tags

    coupon, coupons, value, free, local, savings, discount, discounts, bargains, deals, offers, valpack
    Valpak Franchise Opportunity viewed 15057 times by investors.

    Legal Disclaimer: This information is not a franchise offering for Valpak and should not be construed as such. The Franchise Mall makes every effort to maintain accurate franchise data but does not guarantee nor assume liability for incorrect data. We recommend that anyone seriously interested in pursuing a Valpak franchise opportunity, review that franchise's Franchise Disclosure Document (FDD) with an attorney and accountant.

    Valpak

    Valpak

    Valpak Direct Marketing Systems Inc.
    805 Executive Center Dr. W., #100
    St Petersburg, FL
    33702

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