sweetFrog Franchise

Frozen Yogurt

Shortly after moving to Richmond, Virginia, in 2009, Derek Cha brought the West-Coast frozen yogurt trend to his new home by opening the first sweetFrog store. In addition to a variety of frozen yogurt flavors and toppings, sweetFrog locations offer waffle cones and bowls, Belgian waffles, banana splits and parfaits.

The total investment necessary to begin operation of a sweetFrog Shop is
$231,500 - $477,500 for a Shop in Traditional Venue, $95,600 - $304,000
for a Kiosk Shop or Standard Floor Plan Shop in Non-Traditional Venue
and $122,400 - $219,300 for a Truck.

#23 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees

Seeking new franchise units throughout the U.S.,
Africa, Asia, Australia/New Zealand, Canada, Central America,
Eastern Europe, Middle East, Mexico, Philippines, South America and Western
Veteran Incentives  25% off franchise fee (50% off in May and November)

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Please Note: The operators of sweetFrog, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, investors are strongly recommended to visit the official sweetFrog website.

How much does it cost to open a sweetFrog Franchise?

The investment required to open a sweetFrog Franchise is between $95,600-$477,500. There is an initial franchise fee of $15,000-$30,000 which grants you the license to run a business under the sweetFrog name.

Individual Unit Costs

  • Initial Investment:
  • Initial Franchise Fee:
  • Royalty Fee:
  • Advertising Fee:
  • Term of Agreement:
    10 years

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sweetFrog News & Press Releases

When did the first sweetFrog open? 2009
When did sweetFrog start Franchising? 2012
Expense In-House Third Party
Franchise Fee N/A Yes
Startup Costs N/A Yes
Equipment N/A Yes
Inventory N/A Yes
Accounts Receivable N/A Yes
Payroll N/A Yes


On-The-Job Training: 24 hours
Classroom Training: 24 hours
Additional Training: As needed

Purchasing Co-ops
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Franchisee Intranet Platform

Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social media
Website development
Email marketing
Loyalty program/app

50% of all franchisees own more than one unit.

Number of employees needed to run franchised unit: 2 - 4.

Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators).

To calculate how much income a franchise owner can do at sweetFrog Franchise, may vary on factors like location, size etc., On the other side as a business owner your goals to maintain the quality of service while streaming sales high and expenses low. As any other franchise may include rent/mortgage, staffing/family, inventory supplies, utilities, administrative costs vise vera. Location to location and seasons the months costs may vary. Most franchises start up costs are typically fixed and they will cover most of the initial operating costs like signage, furniture, decoration and renovations.

Listing Tags

sweetFrog, frozen yogurt, opportunity, frozen treat, waffle cones, bowls, Belgian waffles, banana splits, parfaits
sweetFrog Franchise Opportunity viewed 9542 times by investors.

Legal Disclaimer: This information is not a franchise offering for sweetFrog and should not be construed as such. The Franchise Mall makes every effort to maintain accurate franchise data but does not guarantee nor assume liability for incorrect data. We recommend that anyone seriously interested in pursuing a sweetFrog franchise opportunity, review that franchise's Franchise Disclosure Document (FDD) with an attorney and accountant.



10800 Midlothian Turnpike, Suite 300
Richmond, VA


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