Ellianos Drive-thru Coffee Franchise Hopes To Make Life Sweeter For Firefighters

LAKE CITY, FL | Monday, May 21, 2007

Ellianos Coffee Company will offer firefighters and police officers a free medium specialty drink all next week (May 21 - May 25) to lift spirits during the exhausting fight against the blazing fires affecting North Florida and South Georgia. Firefighters and police working to contain the blaze can drive-thru any of Ellianos Coffee Company's participating franchise locations to receive their free specialty beverage. They may choose from any drink on the menu, including: hot coffee and espresso drinks to give them extra energy to fight the blaze, or refreshing iced lattes, latte freezers or fruit smoothies to cool them down after a long shift. "We love to give back to the community," says President Mick Rynning. "We are calling this initiative Service+1, as we always strive to provide the best service to our customers, but we want to do one better by giving back to the community and providing service above and beyond expectations. It's our way of showing our deepest appreciation to those who risk their lives to keep our communities safe from harm." Ellianos Coffee Company founder, Scott Stewart added, "There are hundreds of firefighters in our community, and all over North Florida and South Georgia, working hard to keep us safe. We have also see firefighters from as far as away as Colorado, Utah, and several others states, all working together for our safety. We want to show them our gratitude. This opportunity allows us to act on one of our core values�To help people enjoy life�One cup at a time!" The free drink offer is extended to all firefighters and police officers working in North Florida and South Georgia, and is available at the following Ellianos Coffee Company franchised locations: Lake City, Florida (929 SW Main Blvd. and 2950 US HWY 90 W), Macclenny, Florida (793 W. Macclenny Ave- HWY 90), Jacksonville, Florida (1125 S. Lane Ave.), Starke, FL (603 S. Walnut St- HWY 301), and Waycross, GA (1741 Knight Ave). Firefighters and police are asked to either be in uniform or show a badge in order to redeem their free drink. The "Bugaboo" wildfires affecting North Florida and South Georgia have burned over 119,500 acres and are currently about 70% contained. Firefighters and resources from all over Florida and Georgia have been sent in to help contain the blazes. According to an article in the Lake City Reporter on May 16, by Troy Roberts, more than 700 residences have been evacuated near US Highway 441 and about 600 fire personnel are fighting fires in northern Columbia County alone. For additional information and specific details on the free drink giveaway, contact Jessica Rynning at (386) 755-5828 or Christa Pusateri at (386) 965-4817, or visit any of the participating Ellianos Coffee Company locations. About Ellianos Coffee Company: Ellianos Coffee Company was founded in Lake City, FL in 2002 by entrepreneur and coffee lover Scott Stewart with the help of his wife Pam and their family. The company has grown to a franchise with 8 locations in North Florida and South Georgia. Ellianos Coffee Company's mission is to thrill customers by swiftly and cheerfully serving them premium quality coffee, espresso beverages, smoothies and more at convenient locations. Ellianos plans a steady growth strategy, and is currently working on adding several more locations within the coming year.

View Company Website: http://www.ellianos.com

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426 SW Commerce Drive St. 130
Lake City, FL

Phone: (386)755-5828
Fax: (386)755-6376

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