Room For Improvement

Mobile Attic is on top these days – literally and figuratively. The Elba, Alabama based firm is the winner of this year’s Franchise Update Store Redesign contest. This entitles the five-year-old company to a redesign by Total Resource Group of Lincolnwood, Illinois.

Mobile Attic is looking to embark on a branding campaign. “Our goal is to provide our customers with a luxury long gone in today’s society – curb service – and to offer our franchisees a turnkey operation that includes a store design,” says Marketing Director, Betsy Harris.

Mobile Attic, which is in the portable self-storage business, is a joint project of two companies, both based in Elba, Alabama (pop. 4,185): the National Security Group, an insurance holding company, and Cash Brothers Leasing, which rents containers and trailers to commercial clients. Mobile Attic now has about 40 locations, mostly in the Southeast, and a plan to reach 100 by 2008.

For Mobile Attic, the future’s looking good. With an upcoming redesign, it will look even better.

Additional information for Mobile Attic, including Storage Franchise Opportunities, are available at 1-866-874-8474 or www.mobileattic.com

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