Franktitude Named Mover And Shaker

Friday, January 04, 2008

Franktitude, the eatery with 50 gourmet toppings for frankfurters, salads and sandwiches, was recognized as one of the top 100 fast-casual restaurant concepts in the nation by Fast Casual Magazine.

The chain clenched the 89th spot on the magazine's 2007 Top 100 Movers and Shakers list which recognizes a brand, menu, product or technology that influenced the fast-casual restaurant segment. Franktitude achieved this distinction after being open for less than 15 months.

Published in January 2008, this year's top 100 list was selected by a panel of restaurant industry experts who reviewed more than 150 fast-casual operations to come up with the top 25 and analyzed more than 450 fast-casual chains to complete the top 100. "We"ôre thrilled to be recognized as one of the leading fast-casual brands, especially at such a young age,"Ě said Ari Wurmann, Franktitude's founder and CEO. " Founded in 2006, Franktitude embarked on franchised expansion this summer with the sale of their first franchise near Miami. The chain plans to open 100 stores in the next five years. The cost to open a Franktitude unit is $130,000 to $250,000.

Franktitude's business model is simple to operate because their toppings are delivered washed, sliced and ready to use eliminating most preparation work. Their footprint is smaller which lowers investment and operational costs. Almost no cooking takes place in the eatery, yet customers see a freshly made product created just for them.

About Franktitude Founded in Miami in 2006, Franktitude is a distinctive fast-casual eatery that serves high-quality beef, salmon, turkey and veggie frankfurters along with a variety of sandwiches and salads that can be customized with any number of 50 fresh toppings. All of Franktitude's franks are made entirely of protein "" no fillers. All Franktitude restaurants offer free Wi-Fi service, flat screen televisions and modern interior furnishings. The five-unit chain plans to open 100 stores in the next five years. For more information, visit www.franktitude.com.

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1221 Brickell Ave
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Phone: 305.373.2022
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