Athletic Nation Adds Senior Staff For 2009 Growth Ramp -up

Athletic Nation announced the hiring today of Robin Dalton as new Director of Operations and Scott Mortier as new Director of Franchise Sales.

Additionally the company announced that NFL All-Pro Full Back Mike Karney would be joining the companys Advisory Committee joining fellow NFL Full Back Lorenzo Neal.

Ms. Dalton has extensive experience in the operations of corporate fitness and personal training gyms with companies such as Yahoo, Google and Timeout Fitness.

Mr. Mortier is a seasoned franchise sales and development executive and former Area Developer with Quizno's. He has lead franchise sales teams with 123 Fit and Froots Smoothies franchise.

Mr. Karney is an All-Pro Fullback for the NFL's New Orleans Saints and will compliment Athletic Nation's Advisory Board which helps company management in various capacities.

About Athletic Nation Franchise Corp. Athletic Nation is a franchisor of Personal Training Gyms with locations in California, Florida, Texas, North Carolina, Massachusetts, Minnesota and Arizona. The company is developing franchised gyms throughout the U.S. . Prospective franchisees are encouraged to contact the company for further information. www.athleticnation.com Scott V. Mortier Director of Franchise Sales Athletic Nation Franchise Corp.

52 S. First Street, Suite 220 San Jose, CA 95113 312-285-7111 cell 858-777-5508 fax [email protected]

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