Drama Kids Franchise Owners Advise President Obama They Will Not Participate In This Year's Recession

Friday, February 20, 2009

4th Quarter Sales Increase Backs up Statement

At their Annual Conference held at Disney World in Orlando last week, Drama Kids franchise owners signed a letter to President Obama advising him in no uncertain terms that their Drama Kids businesses will not be participating in this year's recession. "We wanted to come together to make a strong united affirmation about what direction our business will take in 2009", explained Drama Kids President, Doug Howard. "We collectively agreed that our direction will be full speed ahead and that we will not use the recession as an excuse for lower sales. To make this pledge more meaningful, we each signed a letter to President Obama advising him of our decision and we sent it Priority Mail to the White House. We even overpaid on the postage to help the government out. " Drama Kids is one of the few businesses in the USA that had higher sales in the 4th quarter of 2008 than it did for the same quarter of 2007. Sales for the organization increased 12%, and same store sales increased 7%. Howard believes that parents are still spending money for quality afterschool activities for their children, especially if the activity is perceived by parents as a good value. Howard explained, "If our Drama Kids franchise owners with their natural flair for the dramatic, can't figure out creative ways to increase sales in this economy, than what chance is there for anyone else? So we spent our conference doing just that." ABOUT DRAMA KIDS Drama Kids International, Inc.is part of the largest after-school drama program in the world, with more than 50,000 students currently at its 1,500 plus locations both in the United States and internationally. Its copyrighted curriculum features original, creative lessons with a built-in advancing scale of language development that enables students of different ages and abilities to relate to the program and progress at a their own rate. Its curriculum differs significantly from traditional drama programs, with an emphasis on activities that focus on verbal dynamics, creative movement and dialogue development.

Drama Kids offers age-appropriate classes for students ages 3 through 17 years old. The program is designed to allow new enrollment throughout the year, space permitting. Drama Kids also offers Summer Camp and an In School program that brings its innovative curriculum directly into the classroom. For more information, contact Doug Howard 1-866-809-1055 ext. 101 and/or visit www.dramakids.com.

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Drama Kids International Inc.
15271 McGregor Blvd., #16-282
Fort Myers, FL

Phone: (303) 619-2005 Ext. 201
Toll Free: (866) 809-1055

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