Red Wheel Fundraising Announces Franchise Expansion Plans For Texas

Friday, January 22, 2010

Company to award franchises in Austin and Waco as demand for successful fundraising programs rise in tight economy.

Ray Laferriere, president of Red Wheel Fundraising, has chosen one of the worst economies to grow his business. That's because the nation's only franchise that specializes in product fundraising has experienced some of the biggest demand for its programs in the company's 28-year history.

With plans to award additional franchises in Texas, the company is focusing initially on the Austin and Waco markets in an effort to aid non-profits, schools, churches and civic organizations where fundraising demands are on the rise. Laferriere said he is targeting entrepreneurs, community supporters and people who want to be their own boss as prospective franchise owners to join the network.

"It's easy to raise money for the new playground or send the school band to a parade when times are good and donations come easy," Laferriere says. "But when the economy is hurting, so are the programs that communities need the most." Founded in 1982, Red Wheel Fundraising specializes in manufacturing and selling food products to non-profit organizations for fundraising efforts that keep those communities thriving. From its manufacturing plant in Council Bluffs, Iowa, Red Wheel Fundraising food is prepared and shipped to a network of franchises across 15 states to raise money for local programs.

"Waco and Austin are great cities for expansion and an opportunity for franchise owners who want to be in charge of their careers, set their own hours and make a difference," Laferriere said. With successful franchise owners in San Angelo and Denton, the popularity of the company's food as a way to help communities raise money has also begun to travel the state.

In 2008, charitable giving dropped by the largest percentage in 50 years, and the economy continued to decline in 2009. At the same time, Red Wheel Fundraising franchisees saw an increase in fundraising drives to fill those gaps.

"Despite the economic swings, schools still need computers, libraries still need books, athletic teams still need uniforms, and churches still plan mission trips," Laferriere explains. "Meanwhile, grocery sales have increased as families look to save money and eat at home. Buying food from Red Wheel Fundraising is a great way to do both." And the plan is to do more of it in Texas.

About Red Wheel Fundraising: Headquartered in Council Bluffs, Iowa, Red Wheel Fundraising is the nation's only product fundraising franchise opportunity. The company manufactures and sells food products to non-profit organizations for fundraising efforts with a franchise network in 15 states. Franchise Information: Red Wheel Fundraising is actively selling franchises. If you are interested in changing your life and the lives of others, visit or call 1-800-235-7593.

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16 S. 15th St.
Council Bluffs, IA

Phone: (712) 325-5414
Toll Free: (800) 235-7593
Fax: (712) 388-8768

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