Juice It Up! Named a 2017 Fast Casual Top Mover & Shaker

Juice it Up!, one of the nation's leading raw juice bar and hand-crafted smoothie chains, was ranked in Fast Casual's 2017 Top 100 Movers & Shakers, claiming the 68th spot on the industry acclaimed list. FastCasual.com's annual list names the industry's top restaurant chains, trends and technologies that shape the fast casual segment. The announcement comes at a time of significant growth for Juice It Up! in terms of both units, recently adding nine new franchised locations throughout the Southwest, and sales, reporting Q1 2017 same-store sales increases of five percent.

  "It's a very exciting time for Juice It Up! as our sales continue to rise and we experience more and more franchise interest in both current and new territories where healthy concepts like Juice It Up! are in high demand," said Carol DeNembo, Juice It Up! vice president of business development. "This recognition as a top fast casual chain, especially when competition in the segment is so fierce, validates the tireless efforts our leadership team has spent on making Juice It Up! a premiere franchising opportunity." 


 Juice It Up!, a leading raw juice and smoothie concept with over two decades in the business, has remained a top player in the booming segment, currently with 90 units operating across four states. With a heavy focus on ingredient transparency and thoughtful nutrition, every menu item is designed to be both delicious and functional, while also meeting the nutritional wants and needs of customers at every level of health. To remain at the forefront of product innovation, Juice It Up! employs a full-time Nutritionist, R&D Scientist and all-around health guru, Noah Burgess, who is busy in the company's test kitchen creating products that support guests' active lifestyles year-round.

  The menu, with LTOs rolled out seasonally, includes fresh-squeezed raw juices, blended-to-order real fruit and veggie smoothies, nutrient-rich bowls, and Cold Pressed Bottled Juices. With Juice It Up!'s delicious Smoothie Bowls, guests can transform their favorite Smoothie into a nourishing meal replacement, customized with the choice of premium ingredients like fresh seasonal fruit, chia seeds, goji berries, cacao nibs, organic granola and honey. Guest can also supercharge any bowl or smoothie with the "Make it Green" option, which blends in raw kale and spinach to add an extra dose of fiber, vitamins and minerals.

  With an operations-focused culture, Juice It Up! is growing with new franchise partners, while existing franchisees continue to invest in the brand. Ideal franchisees possess an entrepreneurial spirit, a creative local store marketing mindset, and are passionate about living a healthy lifestyle.

  About Juice It Up!
Juice It Up!, a leading raw juice bar and hand-crafted smoothie franchise, specializes in delicious and functional fresh-squeezed juices, blended-to-order real fruit smoothies and nutrient-rich options such as Açaí and Pitaya Bowls.  Founded in 1995, the Irvine, California-based lifestyle brand is focused on providing its guests with a variety of great-tasting, better-for-you food and drink choices designed with personal wellness in mind. With over 100 locations open or under development across California, New Mexico, Oregon, and Texas, the privately-owned company is showcasing a new restaurant design, a heavier focus on the growing demand for raw juice options and a menu refresh that reflects the brand's active personality and motto to "Live Life Juiced!" An established lifestyle brand with unparalleled experience in the raw juice bar industry, Juice It Up! has been included in Fast Casual's 2017 Top 100 Movers & Shakers List, Franchise Times' Next 300 Franchise Chains list three years in a row, named a 2017 "Best for Vets" Franchise by Military Times and ranked #270 on Entrepreneur Magazine's 2017 Annual Franchise 500 List.

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