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Below is an in-depth analysis and side-by-side comparison of Golden Corral vs Baton Rouge Restaurant including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $2,700,795 - $7,037,915 | $1,600,000 - $1,800,000 |
Franchise Fee | $50,000 | $60,000 |
Royalty Fee | 4% | 5% |
Advertising Fee | 2.4% | 2% |
Year Founded | 1973 | - |
Year Franchised | 1986 | - |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | 15 years (plus two, 5-year renewal options) | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | On-The-Job Training: 665 hours Classroom Training: 8.5 hours Additional Training: At company training location | A twelve-week training program is mandatory at the franchisee's expense. |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | A successful opening is a critical step in the development of a B�ton Rouge Franchise Operation. We assist the
franchisee and his management team with a "hands-on" support team for the first 30 days of operation.
The main function of the franchisor is to assist the franchise system. This means providing ongoing phone calls, restaurant visits and consultations to ensure all B�ton Rouge's systems, specifications, and standards are in place, resulting in consistent operations, above average sales, and excellent profitability. B�ton Rouge offers full support in all areas of accounting, menu development, marketing, financial planning, and system implementation. |
Marketing | National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
International franchisees required to buy multiple units/master licenses; 80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 100 Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators) | B�ton Rouge insists on having an owner/operator on-site. Ideally, we would prefer a proprietorship, but consideration is given to partnerships. We insist that one of the partners be responsible for the day-to-day on-site operation of the restaurant. |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Baton Rouge is a division of Imvescor Restaurants Inc.The Canadian and American markets are full of new openings and business opportunities. Baton Rouge aims to develop its territory strategically with restaurants of a high calibre. The franchisees of Baton Rouge benefit from a turnkey concept with a well-established history. Our services include site selection, lease negotiations, architectural design, interior decoration, marketing and promotional support, market studies, and ongoing operational support and training.