Slumberland vs Decor & You Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Slumberland vs Decor & You including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Slumberland Franchise	Decor & You Franchise
Investment	$545,500 - $1,994,000	$56,000 - $225,000
Franchise Fee	$30,000 - $50,000	$25,000
Royalty Fee	3%	10%
Advertising Fee	1%	-
Year Founded	1967	1994
Year Franchised	1977	1998
Term Of Agreement	10 years	10 years
Term Of Agreement	10 years	10 years
Renewal Fee	-	10% of franchise fee
Business Experience Requirements
	Slumberland Franchise	Decor & You Franchise
Experience	General business experience Industry experience, marketing skills preferred, but not necessary; strong understanding of retail business and commitment to customer service	Marketing skills preferred but not required; interest in decorating
Financing Options
	Slumberland Franchise	Decor & You Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/No	No/No
Start-up Costs	No/No	No/No
Equipment	No/No	No/No
Inventory	No/No	No/No
Receivables	No/No	No/No
Payroll	No/No	No/No
Training & Support
	Slumberland Franchise	Decor & You Franchise
Training	Ongoing both on site & at corporate office On-The-Job Training: 200+ hours Classroom Training: 26 hours	-
Support	Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform	Meetings, Grand opening, Field operations/evaluations, Purchasing cooperatives
Marketing	Slumberland Furniture's marketing philosophy combines convenient, high profile locations with name brand merchandise, high impact advertising, and a value-added approach to the customer. Advertising is a key component of our marketing strategy. Slumberland is a dominant advertiser and we strive to be #1 in top-of-mind-awareness for home furnishings. Another important element of our marketing philosophy is the value-added approach. We were one the first retailers to offer an extended comfort guarantee on mattresses, one part of our Mattress Plus program which includes: *60 night 100% comfort guarantee *Mattress removal option with delivery of a new set *Guaranteed low price: we won't be undersold! We are always seeking new ways to provide value to the customer to make Slumberland the store of choice in every market. Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app	Ad slicks, Regional advertising
Operations	Absentee Ownership Allowed Number of Employees Required to Run: 10	Franchise can be run from home. 50% of all franchisees own more than one unit Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)
Expansion Plans
	Slumberland Franchise	Decor & You Franchise
US Expansion	No	Yes
Canada Expansion	No	No
International Expansion	No	No

Company Overviews

About Slumberland

Slumberland is a privately held company with 50 years experience in the furniture industry, and over 40 years of franchising experience. Since first opening as a mattress specialty shop in 1967, we have expanded our product mix and grown to 53 corporate and 74 franchise stores across 12 states. We enjoy a strong brand position in the US furniture industry with unbroken consecutive years of growth. Slumberland holds the largest combined market in share in the Central and Midwest United States and is the region’s premier home furnishing retailer.

Seeking new franchise units in the following states:

About Decor & You

As a DecorDesigner, you will help home owners and small business owners create magnificently decorated spaces that are not only beautiful, but functional. The highest compliment our decorators receive is the exclamation "I love it and I couldn't have done it without you!"

We all dream of an elegantly decorated space, one that reflects our personality and lifestyle. Since Decor&You decorators use their creative talent and business know-how to help individuals with a little bit of targeted support, or directing a full home redecorating project. Working with a decorating professional that offers services from color plans to total home redecoration helps clients avoid costly mistakes and frees them up from time consuming details.

At Decor&You, we help our clients Love the Space They're In!

Decor &You franchisees work with owners and renters of homes and condominiums, using furnishings, carpets, wall and window coverings and other elements to change the looks of kitchens, bedrooms, offices and more.