BurritoVille vs Moe's Southwest Grill Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of BurritoVille vs Moe's Southwest Grill including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
BurritoVille Franchise
Moe's Southwest Grill Franchise
Investment $100,000 - $500,000$457,400 - $911,500
Franchise Fee $25,000$30,000
Royalty Fee 6%5%
Advertising Fee 2%2%
Year Founded 19922000
Year Franchised 20042001
Term Of Agreement -20 years
Term Of Agreement -20 years
Renewal Fee -Then-current franchise fee


Business Experience Requirements
 
BurritoVille Franchise
Moe's Southwest Grill Franchise
Experience -
  • Industry experience
  • General business experience
  • Marketing skills
  • Excellent attention to detail
    		•

    Financing Options
     
    BurritoVille Franchise
    Moe's Southwest Grill Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support
     
    BurritoVille Franchise
    Moe's Southwest Grill Franchise
    Training *Our proven training program will teach you everything you need to know in order to operate your new restaurant. *You'll receive in-depth training that will consist of practical and on-site training. This training covers a full range of pertinent topics on the BurritoVille concept. On-The-Job Training 125 hours Classroom Training: 22.6 hours
    Support *The minute you become part of our family, you will receive full support from our field consultants. *As a Franchisee, you will have support before, during and after you open your restaurant Regularly scheduled meetings, product tasting and updated methods of operating are an integral part of your Franchise. *Continuing research and menu development *On-going product sourcing * We will work with you to find a suitable location for your restaurant *We will assist you in lease negotiations *We will provide you with design and construction as well as guide you to the right equipment suppliers Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing *Your restaurant will enjoy comprehensive marketing programs including promotions and point-of-sale materials *Our marketing experience will guide you through all marketing activities *Your restaurant will benefit from our many levels of advertising Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations - 65% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 15

    Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

    Expansion Plans
     
    BurritoVille Franchise
    Moe's Southwest Grill Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About BurritoVille

    BurritoVille is a "Fresh-Mex", fast-casual, quick serve restaurant concept with the core menu items consisting of oversized burritos, quesadillas, tacos, and a complete Mexican menu. The concept of BurritoVille was developed from the northern California cuisine known as "Mission Style Mexican," and uses no pork, lard or frozen products. All items are made fresh from scratch, including chicken, beef, grilled vegetables, and all salsas, as well as 7 varieties of tortilla, which is unique in the QSR Mexican marketplace. The BurritoVille menu is all made to order and is high quality, fresh and affordable with an emphasis on healthier better-for-you menu items. In addition, BurritoVille has a large variety of vegetarian offerings and most items can be made dairy-free. At Burritoville, we believe that successful franchising is a partnership between headquarters and owner/operators. We're here to offer our years of experience and know-how in the food service and restaurant industry to our franchisee partners. Together we ensure the finest retail dining experience possible for customers across the country. Our goal is to achieve high average unit volume in densely populated areas. This goal can be achieved with BurritoVille's fast-casual approach within an exciting quick-casual atmosphere. With a commitment to excellent customer service, high quality and fresh ingredients, BurrittoVille garners between a $7.25 and $8.50 customer check average. In addition, BurritoVille has retained a renowned restaurant designer who has created some of the nation's hottest restaurant concepts.

    About Moe's Southwest Grill

    In December of 2000 in Atlanta, Ga. a handful of local entrepreneurs created Moe's Southwest Grill in the spirit of not-taking-yourself-too-seriously with menu names like the Homewrecker burrito, Closetalker salad and the Billy Barou nachos as well as a store design that includes abstract artwork with tongue-in-cheek sayings. Maybe it's the personal experience that keeps people coming back for more. Maybe it's the huge selection of customizable Southwest favorites. Or maybe it's the laid-back vibe and signature "Welcome to Moe's" greeting our customers hear each time they walk through the door. Regardless of the reason behind the popularity of the brand, it works - and now, after being purchased by FOCUS Brands, Inc., in August 2007, Moe's has more than 370 locations across the country with plans to grow domestically and internationally. As a testament to the wild popularity of the brand, Moe's was named the #1 fast-casual chain based on change in system-wide sales by QSR magazine and the #2 fast-casual chain under 300 units in 2006. When you join the Moe's franchisee family, you'll be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the foodservice industry. We're dedicated to the success of your franchise, and are committed to providing you with world-class support and service based on respect and trust.
    Join Moe's-- owning your own restaurant doesn't have to just be a dream.
    Veteran Incentives  $10,000 off franchise fee

    "Entrepreneur
    #362 in Franchise 500 for 2020.
    #191 in Franchise 500 for 2021
    .