Mark's Pizzeria vs The HoneyBaked Ham Company & Cafe Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Mark's Pizzeria vs The HoneyBaked Ham Company & Cafe including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Mark's Pizzeria Franchise
The HoneyBaked Ham Company & Cafe Franchise
Investment $125,000 - $150,000$292,900 - $567,600
Franchise Fee $15,000$30,000
Royalty Fee 3%6%
Advertising Fee -3.25%
Year Founded 19821957
Year Franchised 19951998
Term Of Agreement 15 years7 years
Term Of Agreement 15 years7 years
Renewal Fee 1/3 current franchise fee-


Business Experience Requirements
 
Mark's Pizzeria Franchise
The HoneyBaked Ham Company & Cafe Franchise
Experience -
  • Industry experience
  • General business experience
  • Marketing skills
    		•

    Financing Options
     
    Mark's Pizzeria Franchise
    The HoneyBaked Ham Company & Cafe Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/YesNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Mark's Pizzeria Franchise
    The HoneyBaked Ham Company & Cafe Franchise
    Training As neededComprehensive two-week training, both in-store and in a classroom. Ongoing training through conferences and webinars. On-The-Job Training: 97 hours Classroom Training: 25 hours
    Support Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluationsNewsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, Regional advertisingCo-op advertising, Ad slicks, National media, Regional advertising
    Operations

    Number of employees needed to run franchised unit: 12

    Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

    		 25% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 7 - 10

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    Expansion Plans
     
    Mark's Pizzeria Franchise
    The HoneyBaked Ham Company & Cafe Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion YesNo

    Company Overviews

    About Mark's Pizzeria

    The concept and business of Mark's Pizzeria began in 1982 as one of both necessity and inspiration to the founder, Mr. Mark Crane. With 29 restaurants across the Greater Rochester area, we serve up the tastiest pizza, calzones, subs, and wings outside of Italy! We'd like to thank our Rochester customers for voting us as the #1 Best Pizza in Rochester SIX times! For over 35 years, we've been providing delicious, quality food and service with a smile.

    Mark's Pizzeria began humbly in 1982 as a small pizza restaurant in Palmyra founded by Mark Crane. Even back then, our goals were to always put customers first and to make sure they left with a smile on their face. As we expanded to Fairport, Victor, Penfield, and other cities across Rochester, quality and service remained ingrained in our culture. We still use fresh dough that's made in-store every day, and natural ingredients you can actually taste. Whether you're ordering a hot sandwich, a loaded bomber sub, or a sheet pizza, you know that you're getting quality ingredients.

    At Mark's Pizzeria, we serve great food and treat our customers like family. We're proud to know our regulars, and some of our patrons have been coming to us for decades. Kids always get a free slushy, and everybody gets a taste of our classic Grandma's fried dough with cinnamon sugar; it's our way of saying thank you to the community. Whether you're a first-time visitor or a repeat customer, we'll always provide friendly service with a smile. Stop by today to see the Mark's Pizzeria way of doing things!

    On top of that, we're also excited to offer you valuable coupons, redeemable in all locations across the Greater Rochester area. With virtually any order, you instantly qualify for one of our coupons, which you can use when ordering online or when you come to one of our restaurants. Just print out the applicable coupon, or enter the coupon code at checkout! After all, what's better than good food and good company? We can't think of much else, so why not have some of our amazing pizza with your loved ones?

    About The HoneyBaked Ham Company & Cafe

    After inventing the spiral slicer, Harry Hoenselaar founded The HoneyBaked Ham Co. and Cafe in 1957. Family-owned and operated for three generations, the company has more than 300 locations in the United States. Incorporated in 1974, the Atlanta-based company has a catalog division, corporate sales businesses and a temporary holiday store system. The company purchased The Hickory Ham Co. and its 40 franchise stores. In addition to its sweetly glazed ham, the company offers HoneyBaked turkey breast, side dishes, cheesecake, key lime pie and sandwiches. HoneyBaked Ham offers a corporate gift-giving program, employee recognition options, and catered meals for holidays and business functions.

    The total investment necessary to begin operation of a HoneyBaked Ham Store ranges from $292,900 to $567,600. This includes initial fees of $45,900
    to $50,500 that must be paid to the franchisor or their affiliate(s).
    If you sign an Area Development Agreement to develop multiple HoneyBaked Ham Stores, you will pay a Development Fee to the franchisor in the amount of $10,000 for each Store that you agree to develop.
    Veteran Incentives  $10,000 off first-store franchise fee
    "Entrepreneur
    #173 in Franchise 500 for 2020.
    #257 in Franchise 500 for 2021.